Marketing Lead

This is a fully remote position, open to applicants in United States.

📋 Description

• Implement marketing strategies to foster business expansion, generate leads, acquire customers, and achieve revenue objectives.

• Evaluate competitors and convert business goals into practical marketing actions.

• Oversee and enhance HubSpot or similar CRM systems, marketing tools, and automation processes.

• Utilize AI technologies for content development, research, campaign management, lead generation, analytics, and reporting.

• Direct strategic initiatives, tackle business challenges, and identify opportunities for process enhancements.

• Mentor and cultivate team members.

• Partner with Sales and Product teams to achieve results.

• Track campaign and business performance and apply data-driven insights to enhance results.

⛳️ Requirements

• Bachelor's degree in Marketing, Business Administration, Business Management, or a similar discipline.

• Extensive experience in marketing, business strategy, growth, or a comparable leadership position.

• Proficient in managing projects, strategic initiatives, and cross-functional teams.

• In-depth knowledge of digital marketing, lead generation, customer acquisition, and revenue enhancement.

• Advanced proficiency in HubSpot's Marketing, Sales, Service, and CMS Hubs.

• Strong command of marketing automation technologies.

• Practical experience in creating AI-assisted marketing workflows, including predictive lead scoring, AI content tools, chatbots, or personalization techniques.

• Excellent analytical, critical-thinking, reasoning, and problem-solving skills.

• Capability to comprehend complex business challenges and independently devise solutions.

• Exceptional communication, organizational, and decision-making abilities.

• Skillful in managing multiple priorities while ensuring attention to detail.

• Comfortable operating at both strategic and executional levels.

• Available during standard US business hours: 9am–5pm EST or 8:30am–4:30pm EST.

🏝️ Benefits

• Make a positive impact on patient care by offering medical practice solutions.

• Work in a team-oriented environment.

• Enjoy a remote work arrangement.