Marketing Generalist

This is a fully remote position, open to applicants in Egypt, +4 more countries.

📋 Description

• Develop and distribute content according to established content calendars and AI-supported workflows.

• Design visual assets, such as email headers and social media graphics.

• Review and enhance AI-generated content to ensure quality, accuracy, and alignment with brand tone.

• Organize and oversee social media postings for client accounts.

• Publish and format content within client CMS platforms, including WordPress.

• Assemble content, communications, and related materials for marketing campaign launches.

• Create and manage lifecycle nurture emails using the agency’s CRM and marketing platform.

• Assist with email design, audience segmentation, and campaign scheduling.

• Monitor email performance and contribute to its optimization.

• Aid in end-of-month reporting for content and email performance.

• Engage in team check-ins and help coordinate priorities across accounts.

• Oversee tasks and deadlines using the project management system.

• Accurately track time spent on client work for account visibility and profitability.

• Identify and independently resolve process gaps and daily challenges.

• Gradually participate in client communications.

• Establish yourself as a trusted execution partner for assigned client accounts.

⛳️ Requirements

• Background in content marketing, email marketing, or a related marketing generalist position.

• Demonstrated experience in executing content and email marketing campaigns.

• Familiarity with CRM and marketing automation platforms; HubSpot experience preferred but not mandatory.

• Proficiency in utilizing AI tools for marketing and content workflows.

• Basic knowledge of design collaboration tools or processes.

• Working capability with HubSpot or a similar CRM and marketing platform.

• Skill in using AI tools for content creation and copywriting within specified workflows.

• Ability to navigate various CMS, project management, CRM, communication, and AI platforms.

• A creative perspective on design.

• Strong self-starter attitude and effective problem-solving abilities.

• Capacity to independently learn new tools and troubleshoot issues.

• Ability to identify and address process gaps without needing constant guidance.

• Excellent organizational skills with the capability to manage multiple client workflows concurrently.

• Proficient in accurately tracking time across client accounts and projects.

• Ability to operate within company-approved AI environments, adhering to confidentiality and data-handling policies.

• Willingness to learn new systems independently.

• Availability to work from 9:00 AM to 5:00 PM EST.

• Submission of an English resume is required; English proficiency will be evaluated during the application process.

• A video submission is required, utilizing the same email address as the application.

• A portfolio or examples of personally created or executed content or email marketing work is required.

🏝️ Benefits

• Comprehensive healthcare coverage including medical, dental, and vision.

• Flexible work hours and remote work options.

• Opportunities for professional development and training.

• Collaborative and inclusive company culture.

• Employee wellness programs and initiatives.