Marketing Executive

This is a fully remote position, open to applicants in Sri Lanka.

📋 Description

• Strategize, implement, and oversee marketing events, such as webinars, panels, and virtual sessions.

• Manage podcast marketing efforts, which include guest outreach, scheduling, promotions, and audience expansion.

• Enhance lead generation through digital campaigns, events, and content marketing initiatives.

• Design and maintain promotional materials, including banners, social media graphics, email templates, and landing pages.

• Oversee comprehensive marketing campaigns, ensuring high content quality, brand consistency, and timely execution.

• Collaborate with internal teams and partners to facilitate seamless execution and monitor progress.

• Identify and cultivate strategic partnerships to broaden brand visibility and engage audiences.

• Transform event and podcast content into social media posts, clips, newsletters, and blog articles.

• Monitor performance metrics and deliver actionable insights for campaign improvement.

• Work closely with sales, creative, and content teams to enhance lead quality and conversion rates.

• Research and adopt innovative strategies for attracting and converting leads.

• Provide mentorship or collaborate with marketing associates as needed.

⛳️ Requirements

• A Bachelor’s degree in Marketing, Communications, or a related discipline.

• 3–5+ years of demonstrated digital marketing experience, with a focus on independently managing campaigns.

• In-depth knowledge of event marketing, podcast promotion, and lead generation techniques.

• Practical experience in email marketing and paid advertising (Google, Meta, or LinkedIn).

• Exceptional proficiency in written and spoken English.

• Strong communication and presentation capabilities.

• Familiarity with tools such as Canva, ConvertKit, Stripo, Google Workspace, and Zoom.

• Ability to work autonomously, juggle multiple projects, and deliver results within deadlines.

• Creative mindset, strong analytical abilities, and meticulous attention to detail.

• Full-time commitment, requiring 8 hours per day across 5 days a week.

• Availability to work 4 hours during the day and 4 hours at night to accommodate U.S. clients.

• Openness to working extra hours as needed.

• Personal computer capable of handling work tasks efficiently.

• Willingness to install and utilize Zoom, Skype, and Slack applications.

• A quiet, dedicated workspace suitable for an 8-hour shift.

• Reliable, high-speed internet connection.

• A backup internet source to mitigate power outages.

🏝️ Benefits

• Flexible working hours.

• Remote work opportunity.

• Enrollment in EPF/ETF as per Sri Lankan labor regulations.

• Increment upon probation confirmation after 6 months.

• Paid leave benefits.

• Access to select professional training and certification programs.

• Annual rewards based on performance and role.

• Experience working with international clients.

• Opportunities for growth and learning in the marketing sector.

• A diverse environment with an international team.