Marketing Coordinator

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Oversee and implement digital marketing initiatives through email, social media, websites, and additional channels.

• Administer Fygaro's social media schedule and assist in crafting captivating and pertinent content.

• Compose and organize marketing materials such as emails, presentations, product announcements, brochures, landing pages, and communications for partners.

• Aid in marketing efforts and campaigns with banks, payment partners, and other strategic allies.

• Organize product launches, promotions, events, webinars, and various marketing activities.

• Collaborate with designers and external partners to create marketing assets while ensuring timely project delivery.

• Regularly maintain and refresh the website and marketing content as required.

• Assist in managing email marketing campaigns, contact databases, segmentation, and performance monitoring.

• Track campaign performance and compile reports on essential marketing metrics.

• Perform research on markets, competitors, and industry trends to uncover opportunities and relevant insights.

• Help uphold consistent branding, messaging, and visual standards across all customer engagement points.

• Manage internal marketing requests while keeping track of deadlines, deliverables, and project progress.

• Recognize opportunities to enhance current marketing processes and campaigns.

⛳️ Requirements

• A bachelor's degree in Marketing, Communications, Business, Advertising, or a related discipline.

• 1–3 years of experience in marketing, communications, digital marketing, or a comparable position.

• Exceptional written and verbal communication skills.

• Strong organizational capabilities and meticulous attention to detail.

• Ability to juggle multiple projects and meet deadlines concurrently.

• Comfortable with taking charge of assignments and seeing projects through to completion.

• Experience in managing social media and digital content.

• Background in fintech, financial services, SaaS, technology, e-commerce, or payments is a plus.

• Familiarity with B2B marketing campaigns is advantageous.

• Experience in coordinating campaigns with external partners or large organizations is beneficial.

• Basic understanding of SEO, Google Analytics, paid advertising, or marketing automation is desirable.

• Experience in creating short-form video or social media content is a bonus.

• Proficiency in both Spanish and English is an advantage.

🏝️ Benefits

• Option for remote work.

• Chance to engage in product marketing, digital campaigns, partnerships, content, and brand development.

• Collaboration with teams and partners from various markets.

• Significant exposure to the fintech and payments sectors.

• Opportunity for personal and professional growth alongside the company.