Market Strategy, Analyst Influence Specialist – SASE/SSE

This is a fully remote position, open to applicants in Florida.

📋 Description

• Oversee the complete submission processes for significant evaluative reports, such as Gartner Magic Quadrants, Forrester Waves, and IDC MarketScapes.

• Develop RFI templates, coordinate inputs from various teams, and finalize submissions.

• Manage the analyst interaction schedules in collaboration with the Product Management team.

• Organize, participate in, and facilitate analyst briefings and inquiries.

• Gather detailed interaction notes and identify opportunities to shape the analyst community's perceptions.

• Lead Gartner Peer Insights campaigns to enhance rankings and garner customer advocacy.

• Monitor and report on analyst influence metrics, including coverage volume, PAN mentions, interaction data, and content reprints.

• Conduct updates on analyst influence, synthesize strategic insights, and assist in business reviews.

• Educate internal staff, product managers, and subject matter experts on best practices for analyst engagement.

• Organize internal and external analyst events, prepare briefing materials, create surveys, and manage data entry tasks.

• Define and oversee analyst influence campaigns.

• Support the development and upkeep of internal product management tools.

• Maintain accurate information in analyst profiles and influence campaign documents, including press releases and competitor activities.

⛳️ Requirements

• A minimum of 5 years of experience in analyst engagement, technical marketing, product marketing, or communications within the Cybersecurity, SaaS, or enterprise software sectors.

• A foundational technical understanding of network security, particularly SASE and SSE architectures.

• Capability to understand complex features and articulate clear business value narratives.

• Proven experience managing multi-step deliverables and cross-functional inputs, especially for Gartner MQs, Forrester Waves, and comprehensive RFIs.

• Outstanding organizational skills and attention to detail.

• Excellent written and verbal communication abilities.

• Proficient in compiling clear executive notes, writing strategic insights, and drafting team updates.

• Willingness and capacity to travel to industry events and corporate headquarters as necessary.

• Preferably has prior hands-on experience managing Gartner Peer Insights campaigns or similar customer review platforms.

• Familiarity with analyst tracking tools, portal management, and data reporting platforms is preferred.

• Ability to excel in a fast-paced environment with shifting priorities, high-visibility deliverables, and multiple stakeholders is preferred.

• Must not require immigration sponsorship; the employer will not sponsor work visas for this position.

🏝️ Benefits

• Restricted stock units may be included.

• Bonus may be included.

• Employee benefits are available; details can be found in the employer’s benefits description.

• Reasonable accommodations for qualified individuals with disabilities or special needs.