Manager, Strategy

This is a fully remote position, open to applicants in United States.

📋 Description

• Comprehend clients’ marketing and fundraising objectives and aspirations

• Formulate detailed direct mail strategies with guidance and/or supervision from a Director of Direct Mail Strategy

• Create strategic campaign blueprints for clients and execution teams

• Present direct mail strategies to clients and address any strategy-related inquiries

• Deliver campaign reports and suggest adjustments to enhance strategies and achieve objectives

• Manage and adjust annual budgets and forecasts as campaigns evolve

• Acquire knowledge of client technical platforms for effective strategy implementation

• Engage in client teams that serve nonprofit organizations

• Collaborate with Client Partnership, Data & Analytics, and Account Management teams

• Perform industry and channel research, including global trend analysis and testing

• Develop strategic communication plans, audience journeys, audience profiles, campaign outlines, presentations, strategic blueprints, and program forecasts

• Provide updates on program performance

• Contribute to enterprise-wide strategic planning and share macro-level insights with clients or client groups

⛳️ Requirements

• A bachelor’s degree is highly preferred

• Ideally, 5+ years of experience in an agency setting focusing on direct mail direct response marketing

• Proficient in devising direct mail marketing strategies, including recommendations for offers, packages, and target audiences

• Experience in direct response fundraising is a plus

• Strong proficiency in Microsoft Office Suite (Word, Excel, PPT, Outlook)

• No sponsorship opportunities are available for this position

🏝️ Benefits

• Comprehensive range of benefits

• Remote-first work structure

• Occasional travel may be necessary