Market Development Manager – SaaS Startup

This is a fully remote position, open to applicants in Germany.

📋 Description

• Identify and prioritize key strategic target accounts within the DACH region.

• Conduct research on companies, markets, and pertinent stakeholders at the decision-making level.

• Develop organized stakeholder maps.

• Recognize intent signals such as relocations, expansions, mergers and acquisitions, and modernization initiatives for targeted outreach.

• Create and oversee personalized outbound strategies utilizing LinkedIn, email, and additional channels.

• Qualify high-quality leads and pass them to Account Executives.

• Maintain data quality, lead pipeline, and lead qualification in HubSpot.

• Collaborate closely with Sales and Growth teams to consistently refine messaging, the Ideal Customer Profile (ICP), and the Go-To-Market (GTM) strategy.

• Test, analyze, and enhance outreach techniques and processes.

• Establish a prominent expert presence on LinkedIn focusing on hybrid work and the modern office.

⛳️ Requirements

• Exceptional verbal and written communication skills in German (C1/C2) and English (minimum C1).

• Permanent residency in Germany.

• A minimum of 3 years of B2B experience, such as in Sales, Business Development, or Marketing Development.

• Proficient in using HubSpot.

• Familiarity with AI tools.

• A keen interest in social selling and a desire to establish a visible personal brand.

• Ability to articulate complex subjects clearly, accurately, and in a manner suited to the audience.

• Independent working style with ownership of the lead pipeline.

• Understanding of diverse stakeholder perspectives.

• Willingness to contribute to process development in a dynamic setting.

• Growth mindset and eagerness to explore new methodologies and share your ideas.

• Analytical, structured, and data-driven approach to tasks.

🏝️ Benefits

• The chance to take on significant responsibility and play an active role in shaping and expanding our SaaS solution.

• Flexibility for remote work based on your preferences, with the option for as many or as few team and office days as desired at our headquarters in Osnabrück.

• Competitive salary with a genuine four-day workweek totaling 32 hours.

• 24 days of vacation.

• Flexible working hours that you can manage independently.

• Flat organizational structures without unnecessarily complex processes.

• A modern, cloud-based toolset including Slack, Google Workspace, Jira, Figma, and Notion, enhanced by a robust tech stack featuring Pollo, LinkedIn Sales Navigator, OMR Viewer, SalesViewer, and CloudTalk.

• Your choice of preferred hardware.

• An agile work environment with supportive colleagues.

• The opportunity to help shape a relevant, future-ready SaaS solution and influence the future of work.