Market Development Manager

atHawkes LearningRemoteUS flagUnited StatesFull-timeManagerMid-levelSenior

Posted Sep 18

This is a fully remote position, open to applicants in United States.

πŸ“‹ Description

β€’ Collaborate with Product Leads to assess and confirm product vision, strategy, and roadmap choices.

β€’ Leverage market insights, customer engagement, opportunity assessments, and competitive analysis to steer product investments.

β€’ Gather and evaluate customer feedback from sales, marketing, surveys, conferences, advisory boards, and interviews.

β€’ Produce actionable customer insights to drive product and content decisions.

β€’ Perform competitive analysis to uncover new market opportunities.

β€’ Create and implement strategies for launching new or updated products in the market.

β€’ Collect feedback, enhance products, and promote awareness, credibility, and initial adoption.

β€’ Provide insights to guide platform development and content strategy.

β€’ Support efforts to boost product adoption and increase market share.

β€’ Work alongside Product Marketing on messaging, competitor positioning, product differentiation, and target customer profiles.

β€’ Act as a primary advocate for the product in the market.

β€’ Lead advisory boards and focus group sessions.

β€’ Assist Sales by delivering customer feedback and recommendations to enhance adoption.

β€’ Participate in travel for conferences and direct customer interactions during peak selling periods.


⛳️ Requirements

β€’ Capability to distill extensive customer feedback into actionable themes and recommendations.

β€’ Strategic mindset across products, markets, and customer segments.

β€’ Ability to collaborate across functions including product, marketing, sales, content, and leadership stakeholders.

β€’ Excellent communication and presentation skills tailored for executives, sales teams, and customers.

β€’ Emphasis on sales presentations for significant opportunities.

β€’ Strong expertise in the math market is essential.

β€’ Over 5 years of experience in market development, product management, product marketing, business development, or sales.

β€’ Proven success in identifying and assessing market opportunities, translating insights into strategic business recommendations.

β€’ Experience collaborating with product leaders to inform or validate product vision, strategy, roadmap direction, or growth initiatives.

β€’ Background in conducting customer research, market analysis, competitive assessments, and opportunity evaluations.

β€’ Proficient in developing recommendations backed by data, customer insights, and business analysis.

β€’ Willingness to travel approximately 30% during peak selling periods (October/November and February/March).


🏝️ Benefits

β€’ Over 30 days of paid time off to start, with additional time accrued each year of employment.

β€’ Employer 401(k) match of up to 3.5%.

β€’ Significant employer contribution to healthcare benefits.

β€’ Medical insurance.

β€’ Vision insurance.

β€’ Dental insurance.

β€’ Employer match for Health Savings Accounts.

β€’ Employer-funded Employee Assistance Program with counseling options.

β€’ A dynamic, supportive, collaborative, and transparent workplace culture.

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