Manager, Team Services Email Marketing – Golf

This is a fully remote position, open to applicants in Florida.

📋 Description

• Oversee the daily email content operations for the participating TGL and WTGL clubs.

• Create, produce, review, approve, and distribute email content.

• Convert club content and marketing priorities into executable email marketing strategies.

• Suggest best practices for email communications regarding team and player announcements, ticket sales, match promotions, content distribution, merchandise, and fan engagement.

• Develop and manage integrated team email content calendars in collaboration with Digital – Golf.

• Write, edit, and assemble email copy, including subject lines, preheaders, headlines, body text, calls to action, and promotional messages.

• Maintain ongoing communication with participating clubs through league-provided Slack channels.

• Generate and share post-match summary reports of published content.

• Oversee the review and approval processes for campaigns involving club and league stakeholders.

• Collaborate with both internal and external creative teams to produce email creative assets.

• Work with Shared Services on audience segmentation, deliverability, testing, and performance metrics.

• Monitor projects, tasks, and hours for end-of-season reporting and billing purposes.

• Assist with additional team email content requirements and special initiatives.

⛳️ Requirements

• Minimum of 3 years of experience in email content marketing, lifecycle marketing, CRM marketing, digital marketing, or a similar field.

• Proven experience in developing email content and campaign strategies across various brands, teams, markets, or stakeholder groups.

• Exceptional copywriting and editing capabilities.

• Practical experience in building, testing, troubleshooting, and launching email campaigns using Salesforce Marketing Cloud or a similar enterprise email service provider.

• Familiarity with HTML/CSS email templates and principles of responsive email design.

• Strong project management and organizational skills.

• Excellent verbal and written communication skills.

• Solid understanding of professional golf and knowledge of TGL and WTGL.

• Availability during and in advance of competitive events, including evenings and weekends as necessary.

• Capacity to work up to 40 hours per week during the contract duration, with the possibility of additional hours.

• Preferred: Bachelor’s degree in journalism, communications, digital media, marketing, sports management, or a related discipline.

• Preferred experience in supporting professional sports teams, local markets, or franchise stakeholders within a league framework.

• Preferred experience collaborating with creative teams on responsive, mobile-first email assets and reusable campaign templates.

• Preferred experience in supporting ticketing, tune-in, content, merchandise, membership, or fan engagement initiatives.

• Preferred experience within a startup or high-growth setting.

• Preferred experience with Litmus or other email QA/testing platforms.

🏝️ Benefits

• Flexible scheduling that accommodates TGL and WTGL competition timetables.

• Opportunity for additional hours during certain weeks of the season.

• Commitment to equal employment opportunities.