Manager, Marketing Operations, Campaigns, Emails

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee Caseware’s global marketing automation platform and technology framework

• Ensure database integrity and manage lead import procedures and workflows

• Implement worldwide email nurture initiatives and product communications

• Process and expedite leads for distribution to sales teams

• Assist with campaign setup, tracking, reporting, and KPI assessment

• Generate reports, dashboards, templates, and insights on marketing performance

• Document workflows, updates, best practices, and training resources

• Utilize workflows and segmentation for focused and personalized campaigns

• Employ AI and automation technologies to enhance efficiency and campaign outcomes

• Take ownership of the comprehensive campaign calendar

• Facilitate weekly planning and execution rhythms

• Coordinate with cross-functional stakeholders and uphold accountability for timelines and dependencies

• Identify risks, bottlenecks, and scheduling conflicts while recommending adjustments

• Oversee work tracking in Monday.com, including boards, timelines, dependencies, and status updates

• Monitor systems, detect issues, and implement new tools and processes

⛳️ Requirements

• Bachelor’s degree in business, marketing, or data science

• More than 5 years of experience in Marketing Operations, automation, performance reporting, or a related area

• Strategic thinker with the ability to scale processes, workflows, and business requirements while ensuring standardization

• Over 5 years of experience as a global administrator for Salesforce Marketing Cloud, overseeing integrations and workflows

• Proven experience in leading projects related to journey mapping, lead flow/scoring, and nurture programs

• Demonstrated capability in managing integrated marketing campaign calendars, deliverables, and milestone-driven execution

• Strong analytical skills with the ability to integrate and analyze data from various sources

• Practical experience with project management tools, ideally Monday.com

• Proven ability to coordinate multiple workstreams and stakeholders in a dynamic environment

• Exceptional organizational and communication skills with a detail-oriented and execution-focused approach

• Demonstrated experience utilizing AI and automation tools to enhance marketing operations and campaign effectiveness

• Must reside in and be eligible to work in the US

🏝️ Benefits

• Flexible work arrangements

• Opportunities for remote work

• Generous leave policies

• Competitive salary

• Comprehensive benefits package

• Employee recognition programs

• Performance-based bonuses

• Career advancement opportunities

• Involvement in international projects

• Collaboration with a diverse, global team