Manager, Market Insights

This is a fully remote position, open to applicants in Michigan, +1 more state.

📋 Description

• Act as a strategic partner across various functions, transforming market, customer, and competitive insights into actionable business strategies for Stryker’s Medical Division.

• Assist in portfolio marketing, business development, strategic planning, and the development of future product strategies.

• Recognize significant knowledge gaps and generate fresh insights.

• Lead primary research activities, including customer and sales interviews, field observations, ride-alongs, and other methodologies.

• Integrate primary and secondary research, internal knowledge, and market data to formulate actionable recommendations.

• Assess and track competitor products, services, strategies, and overall market activity.

• Interpret competitive and industry shifts and their implications for Stryker’s businesses and portfolios.

• Create and sustain market models that encompass market size, growth, segmentation, competitive dynamics, and emerging opportunities.

• Deliver analyses that support strategic planning, portfolio decisions, business development, and future product strategies.

• Convert complex research findings and data into coherent narratives and visual presentations.

• Facilitate discussions and workshops to ensure team alignment and transition from information to action.

• Impact decisions within a highly matrixed organization and cultivate cross-functional partnerships.

⛳️ Requirements

• Bachelor’s degree.

• 8+ years of professional experience.

• 5+ years of experience in market research, market insights, upstream marketing, strategy, or a related field.

• Proven experience in designing and conducting primary research, including customer interviews, field research, observational studies, or other direct methods for gathering market and customer insights.

• Preferred: Experience in market sizing, segmentation, quantitative analysis, and/or financial modeling.

• Preferred: Experience in facilitating workshops or cross-functional working sessions.

• Preferred: Experience in creating executive-level presentations or employing visual storytelling to convey complex ideas.

• Preferred: Experience in supporting portfolio strategy, business development, strategic planning, or new product strategy.

• Candidates outside of Portage, MI or Redmond, WA should anticipate increased travel requirements.

🏝️ Benefits

• Flexibility for remote work.

• Commitment to equal opportunity employment.

• 30% travel opportunities/role travel allocation.