Manager, Key Account Development – Commercial Channels

This is a fully remote position, open to applicants in United States.

📋 Description

• Implement strategies based on a specified whitespace map, focusing on underrepresented regional mainstream grocery and specialty chain accounts.

• Discover new business prospects and evaluate product-market alignment by analyzing shopper demographics, store formats, category dynamics, and competitive factors.

• Negotiate trading terms, promotional commitments, and distribution contracts with new retail partners.

• Oversee the process from initial outreach through to sell-in, contract finalization, first shipment, and scaling operations.

• Manage post-launch incubation by enhancing sales velocity, broadening product assortment and distribution, and setting up promotional schedules.

• Adjust go-to-market strategies based on initial sales data, shopper insights, and overall market performance.

• Create execution playbooks for stores, detailing shelf standards, display setups, and sampling initiatives.

• Keep track of competitive actions and shelf conditions.

• Develop, train, and oversee in-house, outsourced, or hybrid field teams at the store level.

• Cultivate and maintain relationships with regional buyers, category managers, and store-level decision-makers.

• Collaborate with broker and distributor networks to enhance coverage and speed up account activation.

• Manage the pipeline, account tracking, and reporting on territory performance.

• Evaluate field team performance using store-level data and retail audits.

• Contribute to quarterly business planning, territory forecasts, alignment of trade investments, and projections for new account revenues.

• Perform additional duties as assigned.

⛳️ Requirements

• Minimum of four (4) years of experience in CPG food sales, with an emphasis on new business development within regional mainstream grocery and specialty retail sectors.

• Established connections with regional grocery and specialty chain buyers and category managers across various geographies.

• Proficient knowledge of contract terms, pricing strategies, and procurement processes.

• Previous success in meeting or surpassing sales targets in a competitive landscape.

• Experience in building or managing field teams, demo programs, or outsourced merchandising agencies.

• Familiarity with broker and distributor management within regional markets.

• Experience with regional mainstream grocery banners and specialty chains.

• Bachelor’s degree in business, marketing, sales, or a related field is preferred.

• No specific license or certification is required (N/A).

🏝️ Benefits

• 401(k)

• Dental insurance

• Employee assistance program

• Health insurance

• Paid time off

• Vision insurance

• And more......

• Equal Employment Opportunity Statement: Sigma Foods and the Bar-S brand are Equal Opportunity Employers and do not discriminate based on protected characteristics.