Manager, Field Marketing

This is a fully remote position, open to applicants in Japan.

📋 Description

• Take charge of the execution and enhancement of demand generation and brand awareness initiatives within Japan.

• Collaborate with global Marketing teams, as well as Partner, Sales, and Product teams.

• Develop comprehensive field marketing strategies customized for regional markets and targeted verticals.

• Coordinate sales motions, partnerships, and campaigns to enhance brand visibility and stimulate demand generation.

• Lead and manage trade shows, conferences, user groups, and other in-person and virtual events.

• Partner with external vendors and internal teams to guarantee seamless event execution.

• Create marketing materials and campaigns that support sales initiatives.

• Equip sales teams with tools, content, and resources to effectively engage prospects and finalize deals.

• Collaborate with campaigns, digital, ABM, and customer marketing teams to strengthen qualified leads and pipeline opportunities.

• Analyze and report on market trends, customer insights, and the competitive landscape.

• Manage swag inventory, warehousing, and vendor support for the APAC region.

• Develop and maintain relationships with industry influencers, partners, and customers.

• Provide field teams with collateral to enhance the Wiz brand and messaging in the market.

⛳️ Requirements

• A minimum of 8 years of experience in field marketing.

• Exceptional written and verbal communication skills, with a passion for cross-functional collaboration.

• Demonstrated ability to plan, execute, and evaluate the success of both in-person and virtual events.

• Experience in demand generation, lead nurturing, and account-based marketing (ABM) strategies.

• Proficient with CRM systems (e.g., Salesforce) and marketing automation platforms (e.g., Marketo, CMS), with the capability to track and analyze campaign performance data.

• Background in B2B tech or cybersecurity is preferred.

• Candidates must possess the legal right to work in Japan without requiring visa sponsorship.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional growth and advancement.

• Comprehensive health and wellness benefits.

• Flexible work arrangements to support work-life balance.

• A vibrant company culture that fosters innovation and collaboration.