Lead Advanced Analyst, Integrated Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and oversee a comprehensive measurement strategy for a significant loyalty/community pilot, incorporating multi-arm testing across various benefits, credits, and offers.

• Manage the entire experimentation process, from drafting experiment plans to analyzing outcomes.

• Highlight insights regarding customer segments, timing, and creative performance to guide scaling and prioritization efforts.

• Collaborate with teams in marketing, operations, finance, data science, and product to foster a data-driven marketing strategy, share findings, and influence decision-making.

• Provide clear, actionable reports to senior marketing and cross-functional leaders on the effectiveness of programs and campaigns.

• Implement the experimentation methodology to other growth marketing initiatives within Experiences, Hotels, and Luxe as testing requirements become more manageable.

⛳️ Requirements

• Over 6 years of experience in analytics or data science, specializing in marketing, growth, or lifecycle/loyalty analytics.

• Strong expertise in causal inference and the design of experiments and holdouts for multi-touchpoint marketing strategies.

• Proven history of deriving insights that significantly influence strategy, roadmaps, and budget decisions at a senior level.

• Exceptional ability to convert complex analytical trade-offs into clear, confident recommendations for senior cross-functional stakeholders.

• Advanced skills in SQL and either Python or R.

• Experience in large-scale data environments and the development of scalable reporting tools.

• Proven ability to leverage AI tools to enhance analysis and create scalable solutions.

• Comfortable navigating ambiguity in a fast-paced, evolving portfolio across multiple business lines.

• A quantitative degree is required.

• Must reside in a state where Airbnb, Inc. has a registered entity.

🏝️ Benefits

• Eligibility for bonuses.

• Opportunity for equity participation.

• Comprehensive benefits package.

• Employee travel credits.

• Option for remote work.

• Occasional in-office work at an Airbnb location or participation in offsite events, as discussed with the manager.

• Reasonable accommodations available throughout the recruitment process for applicants with disabilities.