Insights Lead Analyst

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and spearhead the analytics strategy for a designated account.

• Gain insights into client businesses and comprehend their media strategies.

• Oversee the creation of annual learning agendas, testing and analysis roadmaps, and thought leadership initiatives.

• Suggest approaches to measure media effectiveness and correlate results with bottom-line outcomes.

• Recommend strategies for testing and evaluating current tactics and potential channel expansions.

• Maintain a thorough understanding of quantitative methods and statistical analysis.

• Continuously propose tests and analyses.

• Drive the development of analytical capabilities and solutions, including segmentation, modeling, and campaign evaluations.

• Keep abreast of technological and industry advancements, providing clients with suitable recommendations.

• Ensure quality control for analysis, reporting, and data visualization efforts.

• Manage daily interactions with cross-functional teams executing analytics projects and initiatives.

• Guarantee that deliverables are of high quality, timely, and meet expectations and business requirements.

• Present clear, concise, and valuable insights through effective storytelling.

• Identify cross-sell opportunities and escalate them as necessary.

• Monitor client satisfaction, health, and indicators of dissatisfaction.

⛳️ Requirements

• 5–7 years of experience in roles focused on marketing analytics.

• Proven history of collaborating with clients, comprehending their business, and applying quantitative methods.

• Demonstrated ability to analyze data and utilize analytics tools to inform marketing decisions.

• Exceptional communication and interpersonal abilities.

• Extensive experience in statistical analysis, predictive modeling, LTV calculations, and other quantitative approaches.

• Proficiency in R, Python, and SQL.

• Capability to independently solve problems using R, Python, and SQL.

• Advanced expertise in business intelligence platforms such as Tableau, Power BI, and Metric.

• Familiarity with data architecture solutions like Snowflake and Redshift.

• Strong computer skills, particularly in Microsoft Excel and PowerPoint.

• Ability to manage multiple tasks, prioritize effectively, and allocate time efficiently across clients, partner relationships, and internal projects.

🏝️ Benefits

• Unlimited paid time off.

• Fully remote work environment.

• Flexible work arrangements.

• 20 paid holidays, including several extended weekends.

• Comprehensive medical, dental, vision, life, and disability insurance.

• Flexible Spending Accounts.

• Retirement plan with a match of up to 4% of contributions at 100%.

• Fringe benefits.

• Forma support.

• Access to unlimited telemedicine and teletherapy at no cost.

• Thankful giving initiatives.

• Equity opportunities.

• For birthing parents: 16 weeks of leave with 100% pay.

• For partners: 12 weeks of parental leave with 100% pay.

• On-demand learning resources.

• Mentorship programs.

• Leadership and management development programs and resources.

• Monthly variable revenue payment opportunity through RevShare.

• Discretionary annual performance bonus.