
Industry Principal
Posted Sep 4

Posted Sep 4
This is a fully remote position, open to applicants in Texas.
• Establish and cultivate relationships with companies and associations within the multifamily and property management sectors.
• Formulate strategies aimed at increasing revenue and broadening the industry pipeline.
• Discover new business opportunities by exchanging ideas and insights with partners and peers.
• Collaborate with clients and partners to develop and finalize new business deals.
• Design programs, content, communications, and training that position Anchor as a leader in the industry.
• Act as a trusted advisor and thought leader both externally and internally.
• Focus on strategic accounts and develop sales plays and solution strategies.
• Identify, recruit, and empower system integrators and property management partners.
• Conduct strategic meetings with prospective accounts.
• Engage in outreach and pipeline development with potential customers.
• Assist the Sales team during customer demonstrations.
• Create subject-matter content for both Marketing and Sales teams.
• Lead discussions within the industry and represent the organization on a national stage.
• Manage sales enablement tools, including a Sales Strategy Playbook and Sales Proposal Template.
• Participate in relevant trade shows and industry events.
• Proven history of fostering authentic, long-lasting relationships within an industry; experience in multifamily, property management, or a closely related field is highly preferred.
• Comfortable functioning as both a strategic thinker and a proactive relationship builder.
• Strong storytelling abilities and an instinct for content creation.
• Capability to convert industry insights into engaging content.
• Confidence in leading discussions with prospects and industry audiences.
• A collaborative approach and the ability to work closely with Sales, Marketing, and Operations teams.
• Willingness to travel for select trade shows and speaking opportunities.
• Remote-first work environment.
• Equal opportunity employer.
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