Industry Principal

This is a fully remote position, open to applicants in Texas.

📋 Description

• Establish and cultivate relationships with organizations and associations within the multifamily and property management sector.

• Formulate strategies to enhance revenue and broaden the industry pipeline.

• Discover new business opportunities through the exchange of ideas and insights with partners and peers.

• Collaborate with clients and partners to develop and secure new business.

• Design programs, content, communications, and training that position Anchor as a leader in the industry.

• Act as a trusted advisor and thought leader both externally and internally.

• Focus on strategic accounts and develop sales plays and solution strategies.

• Identify, recruit, and empower system integrators and property management partners.

• Conduct regular strategic meetings with potential key accounts.

• Maintain consistent outreach and pipeline development with prospective clients.

• Assist the Sales team during customer demonstrations.

• Create subject-matter content for Marketing and Sales initiatives.

• Lead industry discussions internally and represent the company at a national level.

• Manage sales enablement tools, including a Sales Strategy Playbook and Sales Proposal Template.

• Participate in relevant trade shows and industry events.

⛳️ Requirements

• Proven experience in establishing authentic, long-lasting relationships within an industry; multifamily, property management, or a closely related field is highly preferred.

• Comfortable functioning as both a strategic thinker and a proactive relationship builder.

• Excellent storytelling and content creation skills.

• Ability to translate industry insights into compelling written, visual, or spoken content.

• Confident in leading conversations with prospects and industry audiences.

• Collaborative attitude with the ability to work closely with Sales, Marketing, and Operations teams.

• Willingness to travel for select trade shows and speaking opportunities.

🏝️ Benefits

• Remote-first work environment.

• Opportunity for visibility and autonomy in shaping the industry's perception of the company.

• Equal opportunity employer.