Head of Web Design

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Conduct brand discovery sessions with practice owners and convert founder narratives, ideal patient profiles, and aesthetic preferences into compelling brand stories and visual strategies within 3 to 5 business days.

• Create and develop complete client websites from the ground up until live launch using WordPress/Elementor, Webflow, Framer, Wix Studio, or AI-coded stacks.

• Oversee authentic photography and produce custom art-directed AI visuals for treatments, textures, and clinic environments.

• Collaborate with the internal SEO Lead on site architecture, user experience conversion, search intent, schema, internal linking, and page speed optimization.

• Craft custom brand identities, logos, and comprehensive brand guidelines as part of paid client services.

• Lead, mentor, and assess the web department, which includes a Senior Web Developer, AI Web Creative Director, and Web Delivery Lead.

• Exercise hiring and team structuring authority while adhering to budget constraints.

• Revitalize and modernize the department using AI-first production tools and workflows.

• Increase delivery capacity to 4 to 6 client sites per month.

• Clear operational backlogs and implement intake, quality assurance, and delivery systems.

• Establish launch scorecards that monitor client satisfaction, Core Web Vitals, indexing health, and conversion/booking metrics.

⛳️ Requirements

• More than 6 years of practical experience in designing and building websites from start to finish.

• Demonstrated success in leading a small production or design team of 2 to 4 individuals.

• Capability to conceptualize high-end designs in Figma and translate them into interactive builds using Webflow, Framer, WordPress (Elementor), Wix Studio, or clean AI-assisted code.

• Expertise in modern AI workflows, including Claude, Midjourney, Flux, v0, and Figma AI.

• Professional proficiency in verbal and written English.

• Executive presence to lead brand discovery discussions, comprehend client subtleties, and effectively present concepts to U.S. medical founders.

• Proven creative skills and design versatility across luxury editorial, community-focused, and clinical-modern aesthetics.

• Strong understanding of UX conversion optimization and essential SEO practices, including semantic site structures, mobile responsiveness, Core Web Vitals, and conversion pathways.

• Position is only open to candidates residing in Latin American countries.

• Resume must be submitted in English.

🏝️ Benefits

• Competitive salary ranging from $5,000 to $7,000 USD per month.

• Direct leadership of the agency's web division with full control over team structure, hiring, and tooling.

• 2 weeks of paid time off each year.

• 1 week of paid sick leave annually.