Freelance Web Designer – DTC Shopify

Posted 2 days ago

This is a fully remote position, open to applicants in Poland, +5 more countries.

📋 Description

• Evaluate both websites, brand guidelines, and competitor offerings

• Present 2–3 web design directions for each brand within the first two weeks

• Develop mobile-first Figma web design systems for both brands

• Create 8–10 signature sections per brand for both mobile and desktop formats

• Implement conversion principles in every section designed

• Launch key new sections as split tests in collaboration with the CRO Lead

• Work in partnership with the Head of Brand & Community and the CRO Lead

• Deliver organized Figma files, assets, usage guidelines, and a thorough walkthrough

• Empower the web team to enhance the system using AI technologies

• Review the initial AI-generated sections following the handover

• Verify that implemented pages match the designs prior to launch


⛳️ Requirements

• Fully remote, freelance, ongoing position

• Proficient in English

• Over 5 years of experience designing websites

• Portfolio showcasing live ecommerce sites, preferably on Shopify, demonstrating keen taste and creativity

• Proven experience in enhancing established ecommerce brands while maintaining successful elements

• Extensive experience with AI in design, including AI tools for images, layouts, and site creation

• Capability to construct clear, scalable design systems using Figma

• Understanding of conversion-focused design and CRO principles

• Strong skills in Figma and experience in mobile-first design

• Ability to follow directions from brand and CRO teams while contributing innovative ideas

• Availability to start within the next few weeks and respond to feedback promptly

• Enthusiastic about the work

• Excellent cultural fit

• Experience with DTC or pet brands is a plus


🏝️ Benefits

• Ongoing freelance engagement

• Paid test task at the candidate’s hourly rate

• Flexible fully remote work arrangement

• Opportunity to work directly with the founder and make a significant impact

• Continued design work following the initial project

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