Head of Programmatic

This is a fully remote position, open to applicants in California, +3 more states.

📋 Description

• Take charge of the growth of the Programmatic service offerings.

• Propel the strategic vision of the department.

• Formulate and execute comprehensive programmatic strategies.

• Lead the creation and implementation of impactful programmatic strategies.

• Collaborate with cross-functional teams to ensure programmatic initiatives align with business goals.

• Establish and evaluate key performance indicators.

• Assess campaign performance and offer recommendations for optimization and client growth.

• Manage relationships with programmatic partners, vendors, and platforms.

• Guarantee access to state-of-the-art programmatic solutions.

• Serve as a thought leader by sharing insights and knowledge within the industry.

• Assist with programmatic new business pitches, audits, and presentations.

• Promote department and learning and development initiatives.

⛳️ Requirements

• Over 7 years of demonstrated experience in programmatic roles within publishers, advertising agencies, or ad tech firms.

• At least 2 years of proven experience in people management.

• Experience in driving programmatic growth for B2B/SaaS clients with budgets exceeding $50k per month.

• Deep understanding of how programmatic and other paid and organic channels work synergistically to exceed client KPIs.

• Proven success in programmatic media planning and developing measurement frameworks.

• Recent hands-on experience in building and optimizing campaigns in DSPs.

• Preference for familiarity with TTD, Nexxen, and DV360.

• Experience in Account-Based Marketing (ABM).

• Background in supporting programmatic new business pitches, including audits and presentations.

• Ability to provide clear points of view and expert knowledge in programmatic subjects.

• Strong skills in cross-collaboration, interpersonal relations, and communication.

• Solid analytical skills with exceptional attention to detail.

• Results-driven mindset with the capacity to manage multiple projects simultaneously.

• Must have established and current US work authorization and reside permanently in the United States for this role.

• Proficiency in operating a laptop computer, software platforms, and office productivity tools.

• Reliable internet access and a professional background.

• Ability to remain stationary for prolonged periods while interpreting written and verbal communication.

🏝️ Benefits

• Medical, dental, and vision plans.

• Disability and life insurance coverage for you and your family.

• 100% employer-paid plan for you.

• 50% employer contribution for dependents.

• Access to certified therapists through Spring Health.

• Headspace membership.

• Gympass.

• Unlimited PTO with a minimum of 2 weeks.

• Paid Company Holidays.

• Your Birthday Off.

• End of Year Recharge (closed from December 24 to January 1).

• Paid Parental Leave.

• Traditional and Roth 401(k) with a 3% company match.

• Annual bonus based on tenure, which increases in total amount over time.

• Annual Anniversary Trip with peers and executive leadership.

• Remote-first work from a home office.

• PC or Mac available.

• Global opportunities in established markets including Canada, Mexico, and the UK.