Head of Marketing

This is a fully remote position, open to applicants in Bulgaria.

📋 Description

• Manage the complete client relationship for all brands within the account.

• Oversee the review process and handle client escalations effectively.

• Act as the reliable point of accountability for clients.

• Take charge of commercial results, including volume, CPA, ROAS, and contributions.

• Collaborate with senior leadership to establish targets and identify performance trends early to facilitate timely interventions.

• Set and prioritize objectives across a multi-brand account.

• Ensure that brands are not unintentionally deprioritized when specialist resources are limited.

• Guide cross-functional specialists through outcome-oriented briefs.

• Coordinate efforts among UA, Affiliates, SEO, Media, and Planning specialists.

• Lead client discussions regarding budget, scope, and contract terms.

• Identify potential risks to spending or returns before they escalate into issues.

⛳️ Requirements

• Demonstrated experience in client-facing performance marketing or account expansion, preferably on the agency side.

• Background in managing commercial outcomes, including budget discussions, scope negotiations, and performance accountability.

• Proficient understanding of acquisition economics, encompassing CPA, ROAS, and LTV.

• Capability to engage with channel specialists on performance metrics and provide constructive challenges when necessary.

• Experience in coordinating cross-functional specialists without direct supervisory authority.

• Ability to make decisive choices amidst competing priorities and effectively sequence tasks across intricate, multi-brand accounts.

• Proven success in fostering relationships with senior client stakeholders and nurturing accounts over time.

• Competence to operate with minimal supervision within a coordinated-capacity framework instead of a dedicated team structure.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and growth.

• Flexible working hours and remote work options.

• Collaborative and inclusive company culture.

• Comprehensive health and wellness benefits.