Head of eCommerce

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Take ownership and oversee the P&L for multiple Shopify stores, ensuring accountability for revenue and profitability.

• Track product-level performance and pinpoint opportunities to enhance margins and commercial outcomes.

• Guarantee precise reporting of revenue, costs, and contribution margins in collaboration with the Finance team.

• Evaluate store performance and convert commercial insights into actionable enhancements.

• Lead and evolve the CRO strategy for all Shopify stores.

• Develop and manage testing roadmaps for product pages, landing pages, offers, and pricing strategies.

• Spearhead A/B testing initiatives to boost conversion rates, average order value, and overall store performance.

• Manage product data across Shopify stores, including details such as pricing, costs, SKUs, and barcodes.

• Ensure the accuracy of product information and maintain a clean, scalable catalogue across international markets.

• Synchronize inventory and stock availability between Shopify and fulfilment partners.

• Assist with inventory planning and maximize sales from existing stock through offers and merchandising strategies.

• Create reports on store performance, profitability, and conversion rates.

• Track revenue, contribution margin, conversion rates, AOV, and product performance metrics.

• Present performance updates and suggestions to the CEO and leadership team.

• Collaborate with teams from Paid Media, Finance, Supply Chain, and Customer Service.

• Facilitate international growth by enhancing systems, processes, and store efficiency.

• Address operational issues impacting store performance until resolution.

⛳️ Requirements

• Extensive experience in managing Shopify stores within a DTC or eCommerce context.

• Proven track record of commercial ownership over eCommerce revenue and profitability, including store-level P&L management.

• Demonstrated experience in leading CRO strategies and A/B testing with measurable outcomes.

• Strong comprehension of eCommerce metrics, including conversion rates, AOV, contribution margins, and unit economics.

• Experience in managing product data, pricing, and catalogue accuracy on Shopify.

• Commercially focused and analytical, with the capability to transform data into actionable strategies.

• Solid understanding of how paid social, eCommerce, supply chain, and finance interconnect.

• Comfortable working across various functions and taking charge of complex operational challenges.

• Highly organized, detail-oriented, and proactive in identifying improvement opportunities.

• Ability to thrive in a fast-paced, entrepreneurial environment with international scaling.

• Exceptional written and verbal communication skills in English.

• Experience overseeing multiple Shopify stores in international markets.

• Knowledge of multi-currency and multilingual eCommerce settings.

• Familiarity with profit reporting platforms, inventory management systems, or 3PL integrations.

• Experience in managing Amazon alongside DTC channels.

• Background in premium consumer products, home, lifestyle, or pet brands.

• Proficiency in additional European languages is a plus.

🏝️ Benefits

• Competitive salary and benefits package, based on experience.

• High-autonomy position with real influence on business performance and profitability.

• Chance to develop and enhance the systems, processes, and commercial strategies of a growing eCommerce business.

• Direct collaboration with the CEO, playing a crucial role in shaping the company's growth strategy.