Head of Content

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and manage a comprehensive content strategy for every stage of the purchasing process.

• Create distinct content pathways for AI cloud providers and enterprise clients.

• Provide quarterly campaign kits and support for Field and Account-Based Marketing teams with business cases, customized account pages, event follow-ups, and nurturing content.

• Spearhead the SEO and AI answer engine strategy across essential technical topic clusters.

• Generate pillar pages, accompanying technical articles, and pathways for conversions to free trials, demos, or consultations.

• Take ownership of the annual State of the AI Cloud report and the content chapters for the year-long brand campaign.

• Ghostwrite and position executive bylines, presentations, and viewpoints.

• Craft the enterprise narrative for AI Factories, telecommunications companies, and platform teams.

• Manage a unified content calendar in collaboration with Developer Relations and Product Marketing.

• Increase production to 2–3 SEO-focused technical articles each week.

• Produce one webinar monthly, two benchmarks or reference architectures annually, and four customer success stories each year.

• Establish AI-assisted workflows for research, drafting, technical review, and repurposing content.

• Ensure that all content claims are substantiated by approved evidence, technically accurate, aligned with brand identity, and clearly delineate isolation boundaries.

• Establish baseline metrics for organic, AI referral, and conversion rates; set targets and report on contributions to sourced and influenced pipelines.

• Complete a comprehensive SEO and AEO audit along with a prioritized action plan within the first 30 days.

• Enhance conversion rates for organic and AI referral traffic to trials, demos, and consultations within a three-month timeframe.

⛳️ Requirements

• Over 10 years of experience in B2B content marketing.

• At least 5 years of experience leading content strategy for technical or infrastructure products aimed at enterprise buyers.

• A portfolio showcasing category-defining thought leadership and content that has measurably impacted pipeline development.

• Exceptional writing and editing capabilities.

• Extensive, up-to-date knowledge of SEO practices.

• Familiarity with AEO and generative search methodologies.

• Proficiency in GA4, Search Console, Ahrefs or Semrush, and a content management system like Webflow.

• Experience utilizing AI tools such as Claude for producing technical content.

• Ability to validate technical assertions.

• Comfort with concepts related to cloud infrastructure, Kubernetes, high-performance computing, or GPU computing.

• Experience managing a content calendar across Developer Relations, Product Marketing, freelancers, and agencies.

• Background in AI infrastructure, open-source technologies, or developer tools is a plus.

• Experience in producing research reports or collaborating with industry analysts is a plus.

• Experience in executive ghostwriting and media placement is a plus.

🏝️ Benefits

• Equity participation.

• Performance-based bonuses.

• Health, dental, vision, and life insurance for you and eligible dependents.

• Flexible work schedule.

• Workplace flexibility.

• Remote-first work culture.