Head of Commercial

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Oversee the Sales and Marketing departments while managing the marketing partner.

• Establish and execute the commercial strategy encompassing direct sales, channel partnerships, marketing, and new product introductions.

• Expand the customer base within private healthcare, biotech, pharmaceuticals, and research, while facilitating international sales efforts.

• Utilize market intelligence, competitive analysis, and performance metrics to inform propositions, pricing strategies, and planning.

• Recruit, onboard, and nurture commercial talent; conduct one-on-ones, performance evaluations, and team meetings.

• Represent the commercial division on the Senior Leadership Team and assist with reporting, strategic planning, and organization-wide initiatives.

• Achieve sales targets for both new and existing customers.

• Identify, pursue, and secure high-value opportunities.

• Focus on long-term recurring revenue and diversify the customer portfolio.

• Oversee and evaluate tenders, proposals, quotations, and pricing strategies.

• Conduct pipeline reviews, maintain sales forecasts, and provide visibility into performance.

• Identify growth opportunities and ensure seamless customer transitions.

• Recruit and oversee international distributors and resellers.

• Facilitate partner onboarding, product training, sales enablement, and co-marketing initiatives.

• Manage go-to-market strategies for new products from market validation through to launch and adoption.

• Define product positioning, packaging, and pricing structures.

• Collaborate with R&D and Product teams to align the product roadmap with market demands.

• Develop and implement the annual marketing plan for the UK and international markets.

• Manage priorities, performance, and return on investment with marketing partners.

• Enhance Contronics’ brand presence and generate qualified demand.

• Leverage AI-driven tools for lead generation, scoring, campaign execution, and competitor tracking.

• Craft messaging for sales, partners, and product launches.

⛳️ Requirements

• Minimum of 5 years in a senior sales or commercial leadership position.

• Demonstrated success in selling technical systems or solutions where compliance, regulation, or quality standards are critical purchasing factors.

• Proven history of acquiring new customers and increasing revenue from existing accounts, including closing high-value contracts.

• Comfortable with both prospecting and closing deals personally while mentoring and developing team members.

• Strong understanding of pricing, profit margins, and recurring revenue models.

• Familiarity with formal proposal and tender processes, preferably including public-sector procurement.

• Highly numerate, with experience in pipeline management, forecasting, and CRM-driven reporting.

• Exceptional written and verbal communication skills.

• Willingness to travel within the UK and internationally as needed.

• Valid UK driving license.

• Experience in the NHS, healthcare, or life sciences sectors.

• Background in building and managing international distributor or reseller networks.

• Experience in launching new products or propositions into the market.

• Expertise in establishing marketing strategies and managing external marketing partners.

• Familiarity with AI-driven sales and marketing tools and automation processes.

🏝️ Benefits

• Regular career position.

• 37.5 scheduled weekly hours.