Head of Affiliates – Agents

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of the partner acquisition strategy and P&L for affiliate and agent programs.

• Determine the most suitable acquisition model for each market and allocate resources as priorities evolve.

• Manage the agent program comprehensively, encompassing market selection, recruitment, vetting, tiering, commissions, downline visibility, settlement, disputes, performance oversight, and agent removal.

• Expand into new markets and establish agent networks where applicable.

• Oversee the affiliate program from recruitment and deal negotiations to activation, account management, and portfolio growth.

• Conduct tests across new acquisition sources, geographies, and deal structures, making scale-or-kill decisions.

• Manage deal structures and terms, including CPA, revenue share, hybrid models, and tenancy agreements.

• Lead, build, and develop both affiliate and agent teams.

• Establish team structures, set targets, define standards, and create hiring plans.

• Manage the portfolio to ensure player quality and mitigate risk.

• Track net rake, cohort retention, revenue concentration, credit exposure, and partner economics.

• Collaborate with payments, fraud, and VIP teams concerning risk and partner removal.

• Develop reporting frameworks and conduct performance reviews.

• Report to senior management on channel revenue, cost per net rake dollar, market penetration, and commercial contribution.

⛳️ Requirements

• Hands-on experience with agent networks, including commission structures, downline tracking, settlement, and dispute resolution.

• Experience in evaluating the suitability of agents or affiliates for market acquisition.

• Familiarity with grassroots acquisition channels, such as social and private poker communities, local card rooms, private game organizers, and local networks.

• Extensive affiliate expertise in poker or casino sectors.

• Proven success in scaling an affiliate program.

• Experience in recruiting partners from SEO and content sites, comparison and review sites, streamers and creators, as well as Discord, Telegram, and private groups.

• Strong commercial and analytical acumen.

• Ability to assess partners based on net rake and cohort retention.

• Experience in modeling deal profitability prior to agreements.

• Demonstrated ability in building and leading commercial teams.

• Experience in setting targets, holding team members accountable, and developing managerial talent.

• Knowledge of poker, ideally from the perspective of an operator managing both affiliate and agent models.

• Good understanding of rake, liquidity, and player value in poker.

• Strong command of tracking and attribution mechanisms, including postbacks, deduplication, and reconciliation processes.

• Awareness of partner-side risks and abusive traffic, including bonus abuse, incentivized signups, and inflated agent downlines.

🏝️ Benefits

• Competitive salary along with performance-based bonuses.

• Opportunity to engage with cutting-edge technology in the blockchain and online gaming sectors.

• Flexible working hours.

• Option to work fully remotely.

• Collaborative and inclusive team culture.

• Opportunities for professional development.

• Career advancement within a rapidly evolving company.