GTM Specialist, Omnichannel Recommendations

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of onboarding and activation for offsite recommendations by collaborating with Sales, Account Management, Customer Success, Solutions, and Marketing teams.

• Support clients in navigating ESP integrations, setting up feeds, and positioning recommendations within email templates.

• Offer guidance on impactful email use cases, which include:

• - Promotional campaigns

• - Browse & cart abandonment

• - Post-purchase and replenishment

• - Lifecycle and retention programs.

• Serve as the go-to expert on email personalization and recommendations.

• Evaluate performance metrics and deliver data-informed suggestions to enhance CTR, conversion rates, AOV, revenue per send, and LTV.

• Drive revenue growth for a customer portfolio through upselling, expansion, and exploring new use cases.

• Represent the voice of the customer, shaping product roadmaps and go-to-market strategies.

⛳️ Requirements

• 1-3 years of practical experience in email or lifecycle marketing, preferably within e-commerce or retail sectors.

• 3-5+ years of experience in client-facing roles such as sales, account management, customer success, or account strategy.

• Strong comprehension of:

• - ESPs and email ecosystems

• - Segmentation, personalization, and lifecycle strategies

• - Campaign versus triggered messaging

• - Testing and performance assessment

• Experience with AI-driven personalization or recommendation systems.

• Demonstrated ability to convert data into actionable insights and business outcomes.

• Client-facing experience characterized by a consultative and growth-focused approach.

• Proven track record of driving or influencing revenue growth from existing clients.

• Exceptional communication skills and comfort engaging with both operational staff and executives.

🏝️ Benefits

• 🏝️ Unlimited vacation time - we strongly encourage all of our employees to take at least 3 weeks per year.

• 💰 A competitive compensation package that includes stock options.

• 🌎 Fully remote team - choose where you want to live.

• 🛋️ Work from home stipend! We want you to have the resources needed to establish your home office.

• 💻 Apple laptops provided for new employees.

• 🧑‍🎓 Annual training and development budget for every employee, refreshed each year.

• 👪 Parental leave available for eligible employees.

• 🧠 Collaborate with intelligent colleagues who will support your growth and enable you to make a meaningful impact.