This is a fully remote position, open to applicants in United States.

📋 Description

• Analyze client markets and establish Ideal Customer Profiles (ICP)

• Formulate positioning and messaging strategies

• Develop go-to-market activities and alignment documents, including market segmentation, ICP definitions, and frameworks for positioning and messaging

• Design customized LinkedIn content strategies aligned with business objectives

• Create content narratives, establish thought-leadership positioning, and define content pillars

• Implement content operations that encompass creation, approval, distribution, and repurposing

• Enhance LinkedIn profiles to foster trust and convert visitors effectively

• Automate the expansion of LinkedIn ICP networks and capture, enrich, and connect with profile engagers

• Configure and oversee LinkedIn Thought Leader Ads

• Conduct bi-weekly content discussions with clients

• Develop content outlines and produce authentic client-centric content

• Oversee client communication and manage project timelines

• Generate monthly performance reports focusing on content and pipeline growth

⛳️ Requirements

• Extensive expertise in using LinkedIn as a go-to-market platform: organic content, network expansion, and Thought Leader Ads

• Strong client-facing consulting skills: capable of engaging with executives at a peer level and taking ownership of the relationship rather than merely executing tasks

• Comprehensive understanding of positioning and ICP

• Ability to discern the right thought leader for the appropriate audience

• Exceptional writing skills in both German and English

• Entrepreneurial spirit

• Robust project management abilities

• Proficient with AI tools