Growth Marketing Specialist – CRO & Experimentation

Posted Sep 11

This is a fully remote position, open to applicants in South Africa.

πŸ“‹ Description

β€’ Serve as a primary contact for clients, conducting strategy sessions and regular check-ins with the agency founder.

β€’ Create and execute optimization strategies customized to meet client needs and objectives.

β€’ Discover growth opportunities through customer insights, data evaluation, and user testing.

β€’ Develop and prioritize testing ideas informed by research and client goals, establishing a testing pipeline for each client.

β€’ Conduct and evaluate A/B and multivariate tests utilizing tools such as Convert, Intelligems, Shoplift, and GA4.

β€’ Leverage AI tools to enhance data analysis and the formulation of testing ideas.

β€’ Identify and enhance growth opportunities that extend beyond conventional CRO and A/B testing, such as upselling, returns, and email collection.

β€’ Oversee the development of optimized landing pages for clients.

β€’ Collaborate with designers and developers to create assets for tests and optimization efforts.

β€’ Manage project timelines and ensure effective execution using agile methodologies.

β€’ Utilize analytics tools like GA4 to assess test outcomes and generate reports.

β€’ Provide insights and recommendations that align with client objectives for ongoing improvement.


⛳️ Requirements

β€’ Demonstrated CRO experience, preferably in an agency or freelance environment with ecommerce/DTC clients (this is essential).

β€’ Experience in utilizing customer research and data analysis to inform testing strategies.

β€’ Proficient in using AI tools for data analysis and guiding testing decisions.

β€’ Familiarity with tools such as GA4, Replo, and Shopify.

β€’ Strong grasp of UX/UI principles and testing tools.

β€’ Excellent communication and project management abilities.

β€’ Capability to work autonomously and convert insights into actionable strategies.

β€’ Basic understanding of HTML/CSS and JavaScript is advantageous.


🏝️ Benefits

β€’ Part-time schedule: 20 hours per week

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