Growth Marketing Manager, Clinician & Profile Manager Administrator Segment

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop annual and quarterly marketing strategies for the clinician and profile manager administration market segments.

• Transform growth marketing strategies into programs tailored to specific audiences.

• Identify target segments, channels, and key moments for recruitment, reactivation, and sustained engagement.

• Create initiatives that guide audiences from awareness to education, engagement, and action.

• Enhance DataSpring’s visibility among clinicians, providers, health systems, and healthcare audiences.

• Design educational and market-facing programs.

• Spot opportunities for thought leadership, partnerships, events, and webinars.

• Oversee the complete execution of campaigns, educational programs, digital marketing efforts, events, webinars, and partner-led initiatives.

• Manage cross-channel workflows and oversee scope, timelines, and budgets.

• Develop project plans, schedules, and briefs.

• Collaborate with Product Marketing, Marketing Communications, Brand & Web, Sales, Product, Customer Success, Partnerships, and Analytics teams.

• Establish goals, KPIs, and measures of success.

• Analyze and report on reach, engagement, campaign impact, and contributions to the pipeline.

• Facilitate post-program reviews to optimize channels, messaging, and investments based on data and audience feedback.

⛳️ Requirements

• Over 5 years of experience in field marketing, growth marketing, campaign marketing, or a similar marketing discipline.

• Proven experience in creating and implementing integrated marketing programs for B2B, healthcare, or technology audiences.

• Track record of successful collaboration with sales, product, and marketing teams across functions.

• Required background in healthcare or health technology within the provider segment.

• A bachelor’s degree or equivalent professional experience.

• Demonstrated ability to convert business objectives into integrated growth marketing strategies that yield measurable outcomes.

• Outstanding project management and organizational capabilities.

• Proficient understanding of integrated marketing channels, including digital, email, content, webinars, events, partnerships, and sales enablement.

• Expertise in crafting messaging that aligns audience needs with clear business value.

• Strong interpersonal and communication abilities.

• Analytical mindset with the capacity to interpret performance data and make informed decisions.

• Proficiency in Microsoft Office Suite, including Word, Excel, and PowerPoint.

• Familiarity with CRM, marketing automation, ABM, webinar, or analytics platforms is preferred.

🏝️ Benefits

• Medical, dental, and vision insurance.

• 401(k) plan with company contributions and matching.

• Paid parental leave.

• Tuition reimbursement.

• Generous paid time off policy.

• Fully remote work environment.

• Support for professional growth.