
Global Marketing Programs Manager
Posted Aug 26

Posted Aug 26
This is a fully remote position, open to applicants in United States.
• Report to the Global Programs & ABM Manager
• Act as a key connective hub within the Integrated Marketing division
• Collaborate with teams from Product Marketing, Campaigns, Field Marketing, CXO, Digital, and Sales/BDR
• Transform product innovations, campaign themes, global messaging pillars, and product launches into scalable global programs and comprehensive playbooks
• Design, initiate, and oversee global Meeting Makers, Direct Mail campaigns, Virtual Research Summits, and persona-targeted webinar series
• Create and maintain ready-to-use “Event-in-a-Box” frameworks and playbooks for regional field teams
• Assist in customer education, product adoption, and upsell initiatives
• Standardize program reporting and conduct post-campaign evaluations
• Provide Field Marketing and Sales/BDR teams with insights, lead enablement resources, and SLAs to enhance pipeline conversion within 90 days
• Bachelor’s degree in Marketing, Business, Communications, or a related discipline
• 5 years of experience in B2B demand generation, campaign operations, or global program management
• Solid understanding of multi-channel execution including webinars, digital events, direct mail campaigns, and content syndication
• Demonstrated ability to align campaign themes with Product Marketing launch calendars and synchronize execution with sales pipeline objectives
• Outstanding collaboration abilities with global field teams, PMM, digital, and revenue organizations within a matrixed structure
• Experience in the cybersecurity, SaaS, or rapidly growing technology sectors
• Strong analytical skills with a background in utilizing campaign performance dashboards to monitor pipeline influence and ROI
• Proven capacity to prioritize tasks, independently solve problems, and act swiftly
• Legal authorization to work in the country where the position is located without requiring visa sponsorship
• Bonus
• Equity
• Comprehensive benefits
• Information regarding Google benefits provided
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