Fashion Marketing Associate – Account Director

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Manage a portfolio of 4–6 fashion and apparel accounts.

• Act as the primary day-to-day strategic partner for clients.

• Own the performance narrative and pinpoint growth opportunities in line with business goals.

• Conduct weekly client calls for larger accounts and assist PM-led calls for smaller accounts.

• Convert Power Circuit roadmap outputs into weekly priorities for accounts.

• Monitor creative performance, audience fatigue, and cohort behavior.

• Coordinate efforts across paid social, influencer, creative, SEO, and lifecycle teams to ensure a cohesive account strategy.

• Aid in retention strategies that focus on repeat purchase rates, LTV by acquisition cohort, and loyalty mechanisms.

• Oversee seasonal campaign timing and creative velocity to identify execution risks.

• Assist the Account Director with quarterly strategies, renewal preparations, and discussions on service expansion.

• Develop and sustain strong client relationships, aiming for at least 90% account retention.

• Utilize Iris and nova daily, leveraging performance data to proactively identify issues and maintain a 100% Pulse cadence.

• Implement AI technologies to refine and optimize business processes.

• Leverage Power Digital's Nova ecosystem in relation to the department.

⛳️ Requirements

• 4–7 years of experience in fashion, apparel, or DTC marketing, including daily client relationship management.

• Comprehension of the interplay between creative and media strategies.

• Acquainted with influencer and UGC ecosystems, encompassing campaign briefing, evaluation, and scaling.

• Proficient in DTC economics, including CAC, LTV, repeat rates, and cohort behavior.

• Insight into Meta-heavy media mixes and associated measurement challenges, such as creative fatigue, audience saturation, and incrementality.

• Experience in seasonal marketing contexts.

• Excellent written and verbal communication skills, with the ability to convert performance data into a clear narrative for clients under time constraints.

• Advanced proficiency in both spoken and written English is mandatory.

🏝️ Benefits

• Base salary plus commission opportunities.

• Prepaid Medicine Plan.

• 15 paid vacation days (PTO) annually.

• Up to 4 hours per quarter for paid Volunteer Time Off (VTO) for philanthropic activities.

• Fully flexible work environment: full-remote, in-office, or hybrid.

• A one-time stipend of 400.000 COP for Work From Home (WFH) automatically included in your first paycheck.

• Employee Assistance Program (EAP).

• 17 observed Colombian national holidays plus 2 mental health recharge days each year.

• Legal benefits such as Prima and Cesantias.

• Paid Social Security.

• Unlimited growth and leadership opportunities within a rapidly expanding firm.

• Continuous employee development programs for both personal and professional growth (Hedgehog and Vital 5s).

• Quarterly awards featuring prize money and recognition for exceptional performance.

• Opportunities to participate in company DEI initiatives.