Employer Brand Creative Lead

This is a fully remote position, open to applicants in Illinois.

📋 Description

• Generate innovative concepts that enhance Ford’s employer brand and facilitate the discovery of career opportunities.

• Create career site pages, recruitment landing pages, social media content, digital campaigns, printed materials, event experiences, and booth graphics.

• Oversee projects from initial concept to production, including wireframes, prototypes, finished assets, and implementation specifications.

• Enhance the Ford Careers experience, enabling job seekers to explore career paths, locate relevant roles, and proceed to application.

• Tailor Ford’s global employer value proposition for various audiences and regions while ensuring compliance with Ford's enterprise brand standards.

• Evaluate the performance of the career site and gather candidate feedback throughout the job seeker journey.

• Connect trends, narrate a coherent story with data, and suggest design or content modifications that can be tested and assessed.

• Balance competing priorities while delivering high-quality results in a fast-paced environment.

• Engage in brainstorming sessions, propose solutions, and make creative decisions alongside teams across Ford’s regions.

⛳️ Requirements

• An Associate's degree or higher in Graphic Design, Digital Design, or a related field, or an equivalent combination of education and relevant professional experience.

• Over 8 years of digital design experience across websites, social media, and digital campaigns, including print and event applications.

• More than 8 years of experience in employer branding.

• At least 5 years of experience with website metrics and analytics, including Google Analytics.

• A minimum of 5 years of experience in designing or enhancing career sites.

• Strong capabilities in visual design, typography, responsive web design, information hierarchy, and accessibility.

• Proficient in Figma and Adobe Creative Cloud.

• A portfolio showcasing personal contributions and designs that align with an employer brand or recruitment marketing objectives.

• Proactive in identifying opportunities, proposing ideas, and collaborating swiftly with partners across teams and regions.

• Fluency in English.

• Visa sponsorship is not available.

• Must possess legal authorization to work in the United States.

• Experience in the automotive, mobility, or a related global consumer brand (preferred).

• Experience managing external creative or media agencies and vendor relationships (preferred).

• Experience presenting creative strategies and performance outcomes to senior leadership or cross-functional stakeholders (preferred).

• Proficiency in an additional European language (preferred).

🏝️ Benefits

• Immediate medical, dental, vision, and prescription drug coverage.

• Flexible family care days.

• Paid parental leave.

• New parent ramp-up programs.

• Subsidized back-up child care.

• Family building benefits including reimbursement for adoption and surrogacy expenses, as well as fertility treatments.

• Vehicle discount program available for employees and family members, along with management leases.

• Tuition assistance.

• Established and active employee resource groups.

• Paid time off for individual and team community service activities.

• Generous schedule of paid holidays, including the week between Christmas and New Year’s Day.

• Paid time off with the option to purchase additional vacation time.