Email Marketing Specialist

This is a fully remote position, open to applicants in Egypt.

📋 Description

• Develop, schedule, and oversee email marketing campaigns from inception to completion

• Design and manage email templates for ongoing campaigns and marketing efforts

• Configure campaigns within email service platforms

• Oversee campaign workflows, timelines, approvals, and execution processes

• Ensure timely and accurate delivery of emails

• Make basic design modifications and formatting changes within email templates using Chamaileon

• Construct HTML emails

• Collaborate with marketing teams on messaging, offers, and campaign strategies

• Conduct quality assurance checks prior to each email deployment

• Review formatting, links, images, personalization, mobile responsiveness, tracking accuracy, and handlebars logic

• Test emails across various devices and email clients

• Identify and rectify issues before sending out campaigns

• Create and manage audience segments based on customer behavior, engagement, demographics, and campaign goals

• Maintain orderly and clean email lists

• Assist in personalization strategies

• Monitor list health and pinpoint areas for enhancement

• Execute and support A/B testing across email campaigns

• Test subject lines, copy, calls-to-action, images, send times, and audience segments

• Analyze results and apply insights to enhance future campaigns

• Continuously refine email performance based on data

• Track open rates, click-through rates, conversion rates, engagement trends, and the impact on campaign revenue or leads

• Create and implement UTM tracking

• Generate performance reports and offer insights for improvement

• Utilize data to suggest campaign optimizations

• Leverage AI tools to enhance email marketing workflows and efficiency

• Use AI for content enhancement, campaign analysis, testing ideas, and workflow improvements

• Identify opportunities for automating repetitive marketing tasks

• Stay updated on AI-driven marketing tools and best practices

⛳️ Requirements

• 2–5 years of experience in email marketing, lifecycle marketing, marketing automation, or a related field

• Proven experience managing email campaigns from implementation to reporting

• Practical experience with email service providers such as Iterable, HubSpot, Mailchimp, Klaviyo, or similar platforms

• Basic knowledge of HTML for email creation, customization, and troubleshooting

• Familiarity with email templates, segmentation, UTM tracking, campaign analytics, and marketing automation workflows

• Ability to make basic email design changes without creating designs from scratch

• Understanding of email compliance best practices and regulations

• Strong attention to detail and excellent organizational skills

• Capability to manage multiple campaigns at once

• Experience using project management tools like Jira

• Ability to work independently and meet deadlines

• Data-driven mindset for improving campaign performance

• Interest in AI and emerging marketing technologies

• Availability to work from 9 AM to 5 PM EST / U.S. business hours aligned with the client’s time zone

• English resume in PDF format

• Submission of a video demonstrating skill sets

🏝️ Benefits

• Opportunity to contribute to a vital marketing channel within an expanding non-profit organization

• Experience with cutting-edge email marketing tools, automation, and AI-enhanced workflows