Email Marketing Specialist – GoHighLevel

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee and implement domain and email warm-up strategies to build and sustain a robust sender reputation.

• Set up and supervise SPF, DKIM, and DMARC email authentication protocols.

• Handle high-volume email dispatch while ensuring deliverability and sender reputation remain intact.

• Track bounce rates, spam complaints, engagement levels, deliverability, and other crucial email metrics.

• Independently resolve deliverability, authentication, CRM, and campaign-related challenges.

• Establish and manage GoHighLevel email campaigns, workflows, automations, and sequences.

• Integrate and maintain CRM data for precise contact management, segmentation, and campaign targeting.

• Administer email lists, segmentation, suppression lists, and engagement-driven targeting.

• Conduct tests and optimize subject lines, content, sending times, and audience segments.

• Deliver performance reports and recommendations to enhance campaign outcomes.

⛳️ Requirements

• Proven track record as an Email Marketing Specialist, Email Deliverability Specialist, or a similar position.

• Practical experience with GoHighLevel (GHL) and CRM/email automation platforms.

• Strong grasp of domain and mailbox warm-up processes and sender reputation management.

• Demonstrated expertise in handling high-volume email sending and optimizing deliverability.

• Comprehensive knowledge of SPF, DKIM, DMARC, DNS, SMTP, and email authentication practices.

• Experience in integrating email platforms with CRMs and marketing automation tools.

• Ability to independently troubleshoot technical email delivery and campaign issues.

• Solid understanding of email marketing metrics and strategies for campaign optimization.

• Familiarity with email list hygiene, segmentation, and compliance best practices.

• Highly organized, detail-oriented, and adept at managing email operations on a large scale.

• Portfolio showcasing relevant and comparable work.

• RFQ detailing proposed work, methodology, inclusions/exclusions, estimated timeline and hours, total cost, additional/recurring costs, TeamFicient requirements, risks, limitations, and assumptions.

• Openness to signing an NDA and Project Agreement prior to receiving complete project details and credentials.

• Willingness to undergo a background check.

🏝️ Benefits

• Fully remote work culture designed for autonomy, flexibility, and trust.

• Collaborate with experts from around the globe and gain international exposure.

• Work within a multicultural team and benefit from diverse perspectives.

• Access to global career opportunities and learning experiences.