Email Marketing Manager – E-commerce

Posted 1 day ago

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Act as the main account lead and strategic consultant.

• Conduct client calls and monthly performance reviews.

• Manage challenging client discussions effectively.

• Develop and implement detailed email and SMS lifecycle strategies.

• Create and oversee Klaviyo flows, advanced segmentation, and ongoing testing plans.

• Execute technical tasks, quality assurance, flow construction, basic Figma design adjustments, and minor content updates.

• Oversee the project management of copywriters, designers, and developers using Notion to guarantee timely delivery.

• Evaluate e-commerce performance metrics to identify declines and offer actionable strategic insights.

• Enhance client retention and increase revenue across a portfolio of 4 to 5 direct-to-consumer e-commerce brands.


⛳️ Requirements

• 3–5 years of experience in lifecycle, CRM, or email marketing.

• Proven account management experience in an agency environment.

• Expert-level proficiency in Klaviyo and Attentive (including flows, segmentation, campaigns, and integrations).

• Demonstrated experience managing 4–5 fast-paced client accounts with high independence, composure, and effective boundary-setting abilities.

• Exceptional verbal and written communication skills in English, with a professional demeanor for executive-level discussions.

• Practical knowledge of Figma for light design and content edits, as well as Notion for tracking project management pipelines.

• Strong analytical skills with data tools (GA4, Triple Whale, Looker Studio) to extract actionable insights from metrics such as LTV, repeat purchase rates, and flow conversions.

• Familiarity with the broader Shopify e-commerce ecosystem (e.g., Yotpo, Okendo, Black Crow, Recharge) is advantageous.

• Knowledge of secondary ESP platforms such as Customer.io, Iterable, Braze, or Salesforce Marketing Cloud is a plus.


🏝️ Benefits

• An indefinite contract that includes all benefits mandated by the Colombian government (13th-month salary, unemployment insurance, interest on unemployment insurance, health care service, pension, labor risk administration, and 15 vacation days per year of service).

• 2 paid Family Days annually.

• 3 Paid Time Off (PTO) days each year.

• Private healthcare coverage including dental insurance for the employee and one dependent.

• A computer will be provided.

• Access to a Member Wellness Program.

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