Email Marketer

This is a fully remote position, open to applicants in Argentina, +5 more countries.

📋 Description

• Design, develop, and enhance lifecycle programs encompassing onboarding, activation, engagement, retention, churn prevention, and re-engagement journeys.

• Create audience segments by analyzing user behavior, engagement trends, lifecycle phases, and product interactions.

• Take charge of the planning, execution, and refinement of automated workflows, transactional communications, and promotional campaigns.

• Oversee and uphold email health, sender reputation, authentication protocols, and best practices for deliverability.

• Formulate and implement testing strategies for messaging, timing, segmentation, content structure, and user journeys.

• Track lifecycle KPIs and marketing performance metrics, converting data into actionable insights and strategic enhancements.

• Collaborate with product, design, analytics, engineering, and growth teams to ensure alignment of lifecycle communications with business goals.

• Enhance workflows, automation, reporting, and operational efficiency within the lifecycle marketing function.

⛳️ Requirements

• Demonstrated experience in managing lifecycle, retention, CRM, email, or customer engagement programs in technology, consumer, SaaS, gaming, e-commerce, or digital product sectors.

• Practical experience with lifecycle and marketing automation platforms such as Customer.io, Braze, Iterable, Klaviyo, HubSpot, Salesforce Marketing Cloud, or comparable tools.

• Strong analytical abilities to interpret performance data, recognize trends, and make decisions based on quantifiable results.

• Experience in developing audience segmentation strategies and behavioral communication programs on a large scale.

• Knowledge of email deliverability principles, domain reputation, authentication standards, and best practices for lifecycle communication.

• Systems-oriented mindset focused on optimizing and scaling processes, automations, and workflows.

• Strong communication skills for effective interaction with both technical and non-technical teams, along with exceptional attention to detail.

• Experience in gaming, entertainment, creator ecosystems, consumer technology, or digital communities.

• Proven ability to work closely with product and engineering teams.

• Familiarity with SQL, analytics tools, or customer data platforms.

• Experience with push notifications, SMS, in-app messaging, or omnichannel lifecycle initiatives.

• Experience supporting global user bases across diverse markets and time zones.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Flexible work hours and remote work opportunities.

• Professional development and training opportunities.

• Supportive and inclusive work environment.