Email Marketer

This is a fully remote position, open to applicants in Argentina, +5 more countries.

📋 Description

• Create, develop, and enhance lifecycle programs for onboarding, activation, engagement, retention, churn prevention, and re-engagement pathways.

• Generate audience segments based on user behavior, engagement trends, lifecycle phases, and product interactions.

• Take charge of planning, implementing, and refining automated workflows, transactional communications, and promotional initiatives.

• Oversee and sustain email health, sender reputation, authentication protocols, and best practices for deliverability.

• Formulate and implement testing strategies covering messaging, timing, segmentation, content structure, and user journeys.

• Track lifecycle KPIs and marketing performance metrics, converting data into actionable insights and strategic enhancements.

• Collaborate with product, design, analytics, engineering, and growth teams to ensure lifecycle communications align with business goals.

• Enhance workflows, automation, reporting, and operational efficiency within the lifecycle marketing domain.

⛳️ Requirements

• Demonstrated experience in managing lifecycle, retention, CRM, email, or customer engagement programs in technology, consumer, SaaS, gaming, e-commerce, or digital product settings.

• Practical experience with lifecycle and marketing automation platforms like Customer.io, Braze, Iterable, Klaviyo, HubSpot, Salesforce Marketing Cloud, or similar tools.

• Strong analytical capabilities to interpret performance data, recognize trends, and make decisions based on quantifiable outcomes.

• Experience in developing audience segmentation strategies and behavioral communication programs at scale.

• Knowledge of email deliverability principles, domain reputation, authentication standards, and best practices for lifecycle communication.

• Systems-oriented mindset focused on optimizing and scaling processes, automations, and workflows.

• Proficient communication skills across both technical and non-technical teams with a keen eye for detail.

• Background in gaming, entertainment, creator ecosystems, consumer technology, or digital communities.

• Experience collaborating closely with product and engineering teams.

• Familiarity with SQL, analytics tools, or customer data platforms.

• Experience with push notifications, SMS, in-app messaging, or omnichannel lifecycle strategies.

• Experience supporting a global user base across various markets and time zones.

🏝️ Benefits

• Opportunity to work in a dynamic and innovative environment.

• Competitive salary and performance-based bonuses.

• Comprehensive health and wellness benefits.

• Professional development and training opportunities.

• Flexible working hours and remote work options.