Ecommerce Performance Marketing Specialist

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Spearhead scalable customer acquisition and revenue enhancement through Meta Ads, TikTok/TikTok Shop, and Google Ads, including Google Shopping and Performance Max.

• Oversee performance marketing for a range of brands, primarily focusing on scaling Jenolite while launching and establishing Grain Guard and Mutts & Moggs.

• Formulate and execute profitable ecommerce growth strategies by optimizing customer acquisition costs, average order value, and conversion rates.

• Harmonize and integrate paid advertising, organic content, user-generated content testing, creator/affiliate marketing, and retargeting across key channels.

• Capitalize on creator/affiliate collaborations and paid campaigns within TikTok Seller Center to boost storefront revenue.

• Navigate unit economics to deliver measurable, profitable ecommerce outcomes across a vibrant multi-brand portfolio.

⛳️ Requirements

• At least 3 years of experience as an Ecommerce Performance Marketing Specialist driving paid media growth in multi-channel environments.

• Proven track record of driving profitable ecommerce revenue/GMV growth, with clear historical metrics on managed ad budgets, achieved ROAS, CAC, CPA, and individual campaign contributions.

• Established experience in enhancing AOV and conversion rates through strategic initiatives such as bundling, multi-buys, and targeted retention efforts.

• Practical experience with Google Shopping, Performance Max, and broader Google Ads campaign management.

• Demonstrated success in driving TikTok Shop growth through creators, affiliates, and paid advertising strategies.

• Hands-on experience in developing and testing high-converting user-generated content and ad creatives.

• Proven ability to integrate Meta (Facebook & Instagram), Google Ads, TikTok Shop, creator/affiliate networks, and retargeting campaigns into a cohesive, profitable growth engine.

• Experience managing multiple brands or accounts simultaneously across various stages of maturity.

• Highly self-motivated, organized, and capable of working independently with minimal daily supervision.

• Strong problem-solving skills with a data-driven approach to identifying and resolving account inefficiencies.

• Experience with Integration, Automation, and AI tools (nice-to-have).

• Background in the DIY, Homeware, or pet care sectors (nice-to-have).

• Must be currently residing in the Philippines and legally authorized to work there.

• Reliable computer, high-speed internet, and a quiet, dedicated workspace prepared for remote work.

🏝️ Benefits

• 100% Remote Work.

• 13th Month Pay.

• Healthcare (HMO).

• Comprehensive Fringe Benefits package.

• Paid Service Incentive Lead (SIL).

• Paid Philippines Holidays.

• Free Learning and Development Programs.