eCommerce Merchandising Specialist

This is a fully remote position, open to applicants in Connecticut, +2 more states.

📋 Description

• Oversee the execution of digital merchandising for designated markets on the Trulieve website and mobile application, which includes product setup, attributes, imagery, categorization, category placement, linking, navigation, and onsite search readiness.

• Independently handle intricate pricing, discount, and promotional merchandising workflows; validate the setup and launch timing, pinpoint root causes of errors, and coordinate solutions with IT, Marketing, Creative, CRM, and Retail teams.

• Facilitate launch-readiness assessments for new products, restocked items, campaigns, and market-specific promotions to ensure compliance with brand standards, content, and customer experience requirements before and after the launch.

• Develop and uphold audit standards for assigned markets; prioritize issues based on customer and revenue impact, document findings, assign or escalate actions, and monitor them until resolution.

• Evaluate GA4, onsite search, product discovery, customer journey, and conversion data to uncover trends and suggest enhancements for merchandising or content.

• Convert business priorities, promotional calendars, and state-level inventory considerations into clear digital merchandising strategies and execution requirements.

• Collaborate with IT, Marketing, Creative, CRM, and Retail to guarantee the digital storefront is accurate, compliant, customer-centric, and aligned with market priorities.

⛳️ Requirements

• Required: Bachelor's degree in marketing, advertising, eCommerce, business, information technology, or a related field plus a minimum of 3 years of relevant experience; or at least 5 years of equivalent experience in eCommerce, digital merchandising, web content, or catalog management in lieu of a degree.

• Required: Proven experience in independently managing digital merchandising workflows across various products, campaigns, locations, or markets.

• Required: Practical knowledge of eCommerce platforms, Product Information Management (PIM), content management systems, product taxonomy, promotional workflows, and digital quality assurance.

• Required: Experience in investigating merchandising or promotional challenges, identifying root causes, coordinating cross-functional resolutions, and documenting outcomes.

• Required: Ability to analyze web analytics and customer behavior data and translate findings into actionable merchandising strategies.

• Preferred: Hands-on experience with Adobe Commerce (Magento), Adobe Experience Manager (AEM), SAP, Talon.One, GA4, or similar platforms.

• Preferred: Experience in retail, consumer packaged goods (CPG), or other regulated, multi-location, or high-volume eCommerce environments.

• Strong judgment, organizational skills, and attention to detail, with the capacity to prioritize multiple time-sensitive launches, audits, and issue resolutions.

• Effective written and verbal communication skills, with the ability to influence cross-functional partners and clearly escalate risks, decisions, and recommended actions.

• Capability to thrive in a fast-paced environment with flexibility for occasional nights and weekends based on launch and promotional needs.

• Required resident of the Northeast.

🏝️ Benefits

• A comprehensive benefits package that includes paid time off.