E-Commerce Specialist, Consumer Products

This is a fully remote position, open to applicants in Pennsylvania.

📋 Description

• Assist in the Amazon channel strategy and launch preparation for Ascension’s Consumer Products division.

• Collaborate with product managers and marketers on listing structure, content readiness, keyword objectives, advertising support, launch schedules, and product detail page (PDP) optimization.

• Create and manage ASINs, product attributes, categories, browse nodes, catalog information, variations, and identifiers.

• Resolve issues related to suppressed, duplicated, merged, or inaccurate listings.

• Develop Amazon product detail pages and implement A+ Content along with other brand materials.

• Perform keyword and competitive analysis to enhance organic discoverability.

• Identify advertising opportunities and assist in the development, execution, and refinement of campaigns.

• Analyze sales, traffic, conversion rates, search, and advertising performance, providing recommendations for optimization.

• Optimize product pages, keywords, bids, budgets, targeting, and overall campaign structure.

• Monitor inventory levels, weeks of cover, buy-box status, availability risks, stockouts, and receiving challenges.

• Keep track of catalog health, policy updates, and new Amazon capabilities.

• Create repeatable launch and optimization processes and disseminate channel insights across teams.

• Manage catalog updates using Vendor Central’s Excel-based workflows and API-driven requirements.

⛳️ Requirements

• Bachelor’s degree in Marketing, Business, E-commerce, Communications, or a related discipline.

• Over 5 years of experience in e-commerce or digital marketing, with significant hands-on responsibility for the Amazon channel.

• Experience with Vendor Central is essential, along with a comprehension of consignment supply models; Seller Central experience is beneficial for potential complementary use.

• Proficiency in Amazon Ads, Brand Registry, A+ Content, catalog management, and product detail page optimization is required.

• Proven capability to develop and implement Amazon's go-to-market strategies for new products and enhance performance post-launch.

• Familiarity with keyword research, search optimization, competitive analysis, and Amazon analytics or advertising tools.

• Strong analytical skills, with the ability to interpret sales, traffic, conversion, and advertising metrics, translating insights into actionable recommendations.

• Exceptional project management skills and follow-through, capable of managing multiple launches and priorities across cross-functional teams.

• Collaborative and service-oriented approach, able to advise product managers and marketers while respecting team ownership and objectives.

• Experience with books, publishing metadata, ISBNs, or a wider consumer products portfolio is necessary.

• Ability to work proactively, respond swiftly to channel and inventory challenges, and adapt in a dynamic, fast-paced environment.

• Strong understanding of, or eagerness to learn about, Ascension’s Catholic audience, mission, and product offerings.

• Occasional travel to Ascension’s Exton, PA headquarters is required.

• Embody Ascension values of humility, passion, and integrity.

🏝️ Benefits

• Health Care Plan (Medical, Dental & Vision)

• Retirement Plan (401k, IRA)

• Life Insurance (Basic, Voluntary & AD&D)

• Paid Time Off (Vacation, Sick & Public Holidays)

• Family Leave (Maternity, Paternity)

• Short Term & Long Term Disability

• Training & Development

• Work From Home

• Wellness Resources