Director, Strategic Partnerships – Digital Media Investment

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the daily operations and ongoing enhancement of Wpromote’s media investment division.

• Strategically manage agency budgets, partner obligations, and commercial contracts to optimize client value and enhance business outcomes.

• Report directly to the Vice President of Media Investment.

• Collaborate with leaders from Media, Commercial Strategy, Sales, Finance, Legal, Partnerships, and Revenue Operations.

• Supervise Joint Business Plans, upfront commitments, incentive programs, and strategic investment contracts.

• Develop infrastructure, reporting mechanisms, and processes to efficiently manage investment programs at scale.

• Craft investment strategies across key media partners.

• Provide investment and negotiation guidance based on agency expenditures, forecasting, client requirements, historical data, market dynamics, and partner opportunities.

• Handle agreements from negotiation through implementation, pacing, reconciliation, and value realization.

• Convert negotiated agreements into activation plans, ownership structures, and internal requirements.

• Create processes and controls for transparency into commitments, risks, opportunities, and value.

• Collaborate with Finance, Legal, Commercial Strategy, and Revenue Operations on documentation, invoicing, reconciliation, and revenue recognition.

• Assist with priority pitches and RFPs under $50 million through media exercises, commercial analysis, and investment recommendations.

• Develop scalable tools, reports, documentation, operational standards, a deals library, and investment trackers.

• Propel automation and AI integration within reporting, forecasting, pacing, reconciliation, and opportunity identification.

• Establish reporting and success metrics linking investment activities to client value, partner performance, revenue, profitability, and value realization.

• Cultivate relationships throughout the media ecosystem and act as a senior internal resource on investment strategy and partner economics.

• Mentor peers and contribute to a culture of collaboration, accountability, and continuous learning.

• Potentially recruit, manage, and develop team members as the function expands.

⛳️ Requirements

• 6-8 years of experience in media investment, media buying, agency commercial strategy, or a related field.

• Experience preferably within a large agency, holding company, or sizable independent agency.

• Proven track record of managing substantial media investments across various channels.

• Experience in linear television, CTV, and streaming is highly regarded.

• Demonstrated ability in negotiating and managing agency-level upfronts, JBPs, spending commitments, incentive structures, and principal commercial contracts from activation to reconciliation.

• Strong understanding of traditional investment principles and the evolving media landscape, including programmatic buying, major platforms, retail media, and emerging channels.

• In-depth knowledge of investment economics, including forecasting, commitments, incentives, rebates, credits, added value, makegoods, margin impact, and value realization.

• Capability to leverage agency spending, commercial agreements, and partner relationships to generate additional value for clients and the agency.

• Strong analytical and financial skills.

• Experience in establishing scalable processes, reporting systems, and controls for a growing investment function.

• Excellent program management abilities.

• Outstanding communication and presentation skills.

• Ability to influence senior leaders, clients, partners, and cross-functional teams effectively.

• Capacity to balance strategic leadership with hands-on execution in a complex organizational structure.

• Experience mentoring peers and managing team members as the function develops.

• Established connections within the media owner, platform, and advertising ecosystem are advantageous.

• Collaborative and inclusive leadership approach rooted in curiosity, accountability, and continuous improvement.

• Position is not eligible for immigration sponsorship; candidates must have authorization to work in the U.S.

🏝️ Benefits

• Remote-first work culture.

• Flexible work schedules.

• Unlimited paid time off (PTO).

• Extended holiday break during winter.

• Work from anywhere options available.

• 100% paid parental leave.

• 401(k) matching.

• Comprehensive medical, dental, vision, life, and pet insurance.

• Sponsored life insurance.

• Short-term disability insurance and additional voluntary insurance options.

• Annual Class Pass Credits.

• Office hubs located in Los Angeles, Chicago, and New York for learning and development opportunities, events, workspace, and in-person collaboration.