Director, Product Marketing – Veeam Intelligent ResOps

This is a fully remote position, open to applicants in Washington.

📋 Description

• Take charge of positioning, messaging, and narrative for Veeam Intelligent ResOps, aligning it with Veeam’s data resilience, data security, and AI trust capabilities.

• Spearhead launch strategy and execution, ensuring readiness across product, sales, and marketing teams.

• Develop campaign strategy and essential content for demand generation and field marketing teams.

• Craft sales messaging, strategies, training, and supporting materials.

• Establish competitive strategy and create battle cards and objection handling resources in collaboration with competitive intelligence teams.

• Cultivate relationships with industry analysts to shape category definition and enhance positioning coverage.

• Collaborate with pricing and finance teams on pricing and packaging strategies.

• Partner with alliance, channel, and VCSP marketing teams across various market routes.

• Integrate voice-of-customer feedback, win/loss insights, and market trends into product management practices.

• Track pipeline, win rates, and revenue to inform business decisions.

⛳️ Requirements

• Over 12 years of experience in product marketing, ideally within enterprise software, cybersecurity, or data resilience sectors.

• Proven success in establishing go-to-market strategies for complex, technical products at scale.

• A business-owner mentality, comfortable with metrics related to pipeline, win rates, and revenue impact.

• Excellent public speaking, written, and verbal communication skills, capable of delivering executive and board-level presentations as well as engaging with industry analysts; a proven track record is essential.

• Strong analytical abilities, with experience in converting market and performance data into actionable decisions.

• Effective leadership skills, with the capacity to influence peers and senior leaders across product, sales, and executive teams.

• Experience in marketing data security, data protection, or backup and recovery solutions.

• Experience in supporting go-to-market initiatives following acquisitions or product integrations.

• Public speaking or keynote experience at industry conferences or user events.

• Direct experience with the competitive landscape in data resilience and data security.

🏝️ Benefits

• Unlimited paid time off, 12 paid holidays including 4 global VeeaMe Days for self-care, and 24 paid volunteer hours each year through Veeam Cares.

• Paid parental leave: 8 weeks for all parents and 16 weeks for birthing parents.

• Comprehensive medical, dental, and vision coverage starting on your first day.

• Mental health support, therapy sessions, and digital wellness tools through our Employee Assistance Program.

• 401(k) retirement plan with company matching contributions.

• Fertility, adoption, and surrogacy assistance via Maven, along with paid volunteer time.

• AirVet: 24/7 virtual veterinary care at no charge.

• Legal services, identity protection, and additional health insurance options.

• Tax-advantaged spending accounts for healthcare, dependent care, and commuting.

• Opportunities for professional development through on-demand libraries (LinkedIn Learning, O’Reilly), mentoring, workshops, and learning events like our annual Global Day of Learning.