Director, Product Marketing – Veeam Intelligent ResOps

This is a fully remote position, open to applicants in California.

📋 Description

• Take ownership of the positioning, messaging, and narrative for Veeam Intelligent ResOps, linking it to Veeam’s capabilities in data resilience, data security, and AI trust.

• Spearhead the launch strategy and execution, ensuring readiness across product, sales, and marketing departments.

• Establish campaign strategies and core content for demand generation and field marketing teams.

• Develop sales messaging, playbooks, training materials, and other resources.

• Formulate competitive strategies and create battle cards and objection handling tactics in collaboration with competitive intelligence teams.

• Cultivate relationships with industry analysts to shape category definitions and coverage.

• Collaborate with pricing and finance teams to set pricing and packaging strategies.

• Work alongside alliance, channel, and VCSP marketing teams across various market routes.

• Integrate voice-of-customer feedback, win/loss insights, and market trends into product management decisions.

• Assess pipeline, win rates, and revenue metrics to inform business strategies.

• Collaborate with product, sales, marketing, pricing, competitive intelligence, partner, and VCSP teams.

⛳️ Requirements

• Over 12 years of experience in product marketing, ideally within enterprise software, cybersecurity, or data resilience sectors.

• A demonstrated history of establishing go-to-market strategies for complex, technical products at scale.

• A business-owner mindset, with a comfort level in being evaluated based on pipeline, win rates, and revenue outcomes.

• Proven expertise in public speaking, and strong written and verbal communication skills, including executive and board-level presentations and engagements with industry analysts.

• Excellent analytical skills with experience in transforming market and performance data into actionable decisions.

• Strong leadership abilities and capacity to influence peers and senior leaders within product, sales, and executive teams.

• Bonus: Experience in marketing data security, data protection, or backup and recovery solutions.

• Bonus: Experience in supporting go-to-market initiatives following an acquisition or product integration.

• Bonus: Public speaking or keynote experience at industry events or user conferences.

• Bonus: Direct knowledge of the competitive landscape in data resilience and data security.

🏝️ Benefits

• Unlimited paid time off.

• 12 paid holidays, including 4 global VeeaMe Days dedicated to self-care.

• 24 paid volunteer hours each year through Veeam Cares.

• Paid parental leave: 8 weeks for all parents and 16 weeks for birthing parents.

• Medical, dental, and vision coverage starting on your first day.

• Mental health support, therapy sessions, and digital wellness tools available through the Employee Assistance Program.

• 401(k) retirement plan with company matching contributions.

• Support for fertility, adoption, and surrogacy through Maven.

• AirVet: 24/7 virtual veterinary care at no cost.

• Legal services, identity protection, and supplemental health insurance options.

• Tax-advantaged spending accounts for healthcare, dependent care, and commuting costs.

• Opportunities for learning and growth through LinkedIn Learning, O’Reilly, mentoring, workshops, and events like Global Day of Learning.

• Remote work arrangement.