Director, Product Marketing – GTM

This is a fully remote position, open to applicants in Washington.

📋 Description

• Establish Temporal's market focus across application and AI use cases, target audiences, and chosen industries

• Define the narrative, quality standards, and business priorities for solutions and vertical marketing

• Assist the Solutions and Value Product Marketer in developing market programs and sales strategies

• Transform strategy into go-to-market (GTM) plans encompassing company narrative, website, campaigns, content, events, field programs, and customer engagement

• Manage intake and triage for Sales and Solutions Architecture inquiries

• Co-manage pricing and packaging alongside the VP of Product Marketing

• Collaborate with Sales, Solutions Architecture, and Product Marketing Engineers on objections, use cases, and strategic opportunities

• Convert customer challenges, decisions, implementations, and outcomes into insights for Product, Engineering, and GTM strategy

• Establish priorities and measurable objectives for direct reports and translate field and technical insights into strategic decisions

• Collaborate with the Enablement team on training and field readiness

• Align Core Product Marketing, Demand Generation, Brand, Communications, Sales, and Enablement around unified market priorities

• Supervise a Solutions and Value Product Marketer and a Principal Competitive Intelligence Product Marketing Engineer

• Provide guidance to the VP of Product Marketing on GTM trade-offs

⛳️ Requirements

• Extensive experience in product/solution marketing and demand generation within developer tools, infrastructure software, cloud platforms, open-source products, or another complex technical domain

• Proven track record of translating technical positioning from strategy through campaigns, field execution, and adoption

• Solid understanding of the collaboration between Product Marketing, Growth, Demand Generation, Brand, and Sales

• Experience in crafting narratives and programs targeted at technical practitioners and enterprise decision-makers

• Strong writing skills and editorial judgment

• Background in setting campaign and activation strategies while leveraging market, program, and product insights to enhance positioning, audience targeting, and investment

• Capability to collaborate with Product and Finance on pricing and packaging strategies

• Proficiency in building an intake and prioritization system for field requests

• Leadership presence and judgment to guide a large Sales and Solutions Architecture audience and unify teams around recommendations

• Experience in managing senior individual contributors

• Ability to adapt to shifting priorities, incomplete information, and process development while achieving results

• Nice to have: experience marketing to platform engineers, application developers, architects, CIOs, or CTOs

• Nice to have: familiarity with distributed systems, workflow orchestration, application modernization, or AI infrastructure

• Nice to have: experience in developing industry solutions in financial services or another highly regulated sector

• Ideally, a background in both product marketing and demand generation

🏝️ Benefits

• Equity

• Equal employment opportunity

• Reasonable accommodations for individuals with disabilities

• Option to opt-out of interview recording without affecting candidacy