Director, Product Marketing

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Design clear solution frameworks, encompassing portfolio, bundles, and use cases

• Establish standardized naming, packaging, and pricing strategies for offerings

• Take ownership of comprehensive go-to-market plans for both new and existing solutions

• Identify target segments, personas, and use cases to enhance positioning clarity

• Formulate distinct value propositions and convert technical services into business results

• Develop sales enablement resources such as presentations, battlecards, and case studies

• Educate sales teams on offerings and effective messaging

• Carry out additional responsibilities aligned with the goals of the role

• Connect market demands with offering development to facilitate scalable GTM foundations and measurable revenue growth

• Function as a player-coach, balancing strategic foresight with practical execution

⛳️ Requirements

• Over 10 years of experience in Product Marketing within technology-focused industries like IT services, SaaS, cloud, CX, AI, or digital transformation

• Demonstrated expertise in crafting product positioning, value propositions, messaging frameworks, and go-to-market strategies for intricate B2B technology solutions

• Strong capability to convert technical features into clear commercial narratives, sales collateral, and market-ready propositions

• Solid experience in market and competitive analysis

• Ability to recognize differentiation opportunities and aid in strategic decision-making

• Experience collaborating with Sales, Delivery, Product, Alliances, and Executive teams to drive revenue growth and effective market execution

• Strong analytical skills

• Familiarity with utilizing commercial, pipeline, and performance data to assess marketing effectiveness and enhance GTM strategies

• Excellent English communication abilities

• Capacity to produce executive-level content, influence stakeholders, and articulate complex concepts clearly

• Graduate degree in Marketing, Business, or a related discipline

🏝️ Benefits

• Comprehensive compensation and benefits package

• Health insurance

• Language courses

• Relocation assistance program

• Opportunities for professional development

• Certification programs available

• Mentorship and talent investment initiatives

• Internal mobility opportunities

• Internship opportunities

• Engaging projects for leading global clients

• Supportive and inclusive work environment

• Open lines of communication

• Regular team-building social events