Director, Paid Search

atWpromoteRemoteUS flagUnited StatesFull-timePerformance MarketingLead$120k – $130k/year

Posted 1 day ago

This is a fully remote position, open to applicants in United States.

📋 Description

• Lead and mentor a team of 4–5 Paid Search Managers and Associate Directors by providing strategic guidance, coaching, and fostering professional growth.

• Manage a portfolio of enterprise Paid Search clients, ensuring successful execution, retention, growth, innovation, and alignment with strategic goals.

• Develop and implement integrated, data-driven Paid Search strategies that align with client objectives, cross-channel initiatives, and digital marketing aims.

• Act as a senior strategic partner across client relationships, overseeing recommendations, deliverables, escalations, and opportunities for growth.

• Collaborate with Client Services, Paid Media leadership, and channel teams to drive account growth, enhance operational efficiency, and create integrated media strategies.

• Create testing frameworks, innovation roadmaps, and initiatives for thought leadership.

• Ensure quality assurance, operational excellence, and compliance with departmental processes and standards.

• Provide support for onboarding and mentorship within the Paid Search team.

• Contribute to departmental operations, resource management, process enhancements, and strategic initiatives.

• Offer insights to Paid Search leadership regarding account opportunities, business risks, team observations, and strategic recommendations.

• Assist in new business initiatives through audits, pitches, and strategic recommendations.

• Maintain expertise across Paid Search, Paid Social, SEO, Content Marketing, Programmatic, and Email Marketing.

• Directly manage select high-profile accounts and test and scale new strategies.

• Act as a thought leader on AI and the evolution of search, collaborating with SEO teams on comprehensive search strategies.


⛳️ Requirements

• 7+ years of experience in paid media advertising, including media planning/buying in paid search within an agency or client environment.

• 2+ years of prior staff management experience with a focus on development and mentoring.

• Ability to navigate complex personnel situations and conflicts effectively.

• Extensive experience in developing, optimizing, analyzing, and reporting on paid search campaigns.

• Proficient in using data analytical tools such as Google Analytics.

• Strong experience with Google Suite, Excel, and Asana.

• Experience in creating paid search customer acquisition campaigns across a diverse range of clients and industries.

• Preferred experience in multi-location settings and lead generation.

• Exceptional oral, written, and interpersonal communication skills.

• Ability to quickly identify and respond to various situations.

• Strong leadership presence, capable of commanding a room remotely and guiding a team.

• Demonstration of maturity and professionalism suitable for managing large teams and accounts.

• Must be authorized to work in the U.S.; this position is not eligible for immigration sponsorship.


🏝️ Benefits

• Remote-first culture.

• Unlimited PTO.

• Extended holiday break (Winter).

• Flexible work schedules.

• Options to work from anywhere.

• 100% paid parental leave.

• 401(k) matching.

• Medical, Dental, Vision, Life, and Pet Insurance.

• Sponsored life insurance.

• Short Term Disability insurance and additional voluntary insurance.

• Annual Class Pass credits.

• Annual performance bonus (not guaranteed; eligibility conditions apply).

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