Director of Product Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Lead, mentor, and cultivate a team of senior product marketers, establishing high standards for messaging excellence, launch execution, and pipeline contribution.

• Take ownership of the company-wide product positioning and messaging framework across all offerings, ensuring uniformity from sales presentations to analyst briefings.

• Define and implement go-to-market strategies for both new and existing products in close partnership with Product, Engineering, Sales, and Growth Marketing teams.

• Manage the end-to-end analyst relations (AR) program: nurture relationships with Gartner, Forrester, and IDC; oversee the briefing and inquiry schedule; and steer the company's response strategy to published research and competitive positioning in analyst reports.

• Lead and coordinate new product introductions and launches across various functions.

• Act as Pindrop's external expert on AI-driven voice security, representing the company at industry conferences, analyst briefings, and media interactions.

• Collaborate with the CMO to develop Pindrop's category narrative for voice security and AI-driven fraud prevention.

• Drive competitive and market intelligence initiatives across all segments, including win/loss analysis, persona development, and ownership of competitive battle cards.

• Convert intricate technical capabilities: Phoneprint, deepfake detection, carrier data signals, and GenAI-powered fraud analysis into evidence-driven, value-based narratives that resonate with CISOs, fraud executives, and contact center leaders.

• Oversee PMM program budgets and OKR accountability across all product lines, directly managing pipeline influence and revenue metrics for the segment.

• Handle all internal and external product claims, customer reference initiatives, and documentation standards.

• Function within Pindrop's agile pod model: act as a strategic advisor to each growth pod (Core, PFM, Healthcare) while holding the team accountable for sprint outputs and OKRs.

⛳️ Requirements

• Minimum of 10 years of B2B SaaS product marketing experience, including at least 3 years of managing and developing a PMM team.

• Demonstrated ownership of an analyst relations program with Gartner, Forrester, or IDC — encompassing briefings, inquiry management, and positioning in published reports (Magic Quadrant, Wave, or equivalent).

• Direct go-to-market experience with AI, security, authentication, voice biometrics, or contact center solutions, with evidence of impact on pipeline and revenue.

• Proven track record in creating positioning and messaging frameworks that unify sales, marketing, and product teams around a cohesive market narrative.

• Excellent executive communication skills — in written, verbal, and visual formats. Comfortable presenting to C-suite executives, board members, and industry analysts.

• Experience working within an agile, pod-based, or sprint-driven marketing environment.

• Direct experience in marketing deepfake detection, voice biometrics, or fraud prevention solutions is a plus.

• Background in financial services, healthcare, or other regulated vertical markets is a plus.

• Familiarity with ABM platforms (DemandBase), CRM systems (Salesforce), and marketing automation tools (Marketo) is a plus.

• An MBA or technical master's degree is a plus.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Comprehensive health benefits, including medical, dental, and vision insurance.

• Flexible working hours and remote work opportunities.

• Professional development and continuous learning opportunities.

• Collaborative and innovative company culture.