
Director of Product Marketing
Posted 21 hours ago

Posted 21 hours ago
This is a fully remote position, open to applicants in United States.
β’ Take charge of positioning, messaging, and differentiation for Bolster within the competitive cybersecurity landscape.
β’ Conduct research on customers, buyers, competitors, and industry trends to inform strategic direction.
β’ Collaborate with Sales to develop competitive strategies, narratives, and enablement tools.
β’ Spearhead the go-to-market strategy for new products and capabilities, overseeing the process from opportunity identification to launch and adoption.
β’ Work alongside Product and leadership teams to convert market insights into product and growth initiatives.
β’ Establish and expand the product marketing function.
β’ Employ innovative thinking and creative expertise while effectively utilizing AI.
β’ Minimum of 7 years in B2B product marketing, with direct experience in cybersecurity (mandatory).
β’ Proven experience in a Series A/B or similarly fast-paced startup environment.
β’ Strong history in positioning, competitive intelligence, sales enablement, and product launches.
β’ Comprehensive understanding of cybersecurity buyers, markets, and competitive dynamics.
β’ Entrepreneurial mindset; proactive, resourceful, comfortable with ambiguity, and capable of translating ideas into action.
β’ Ability to think strategically and operate independently.
β’ Exceptional communication and storytelling abilities.
β’ Candidates must possess authorization to work in the United States.
β’ Visa sponsorship and employment-based immigration assistance are not offered.
β’ Bonus: Experience in digital risk protection, threat intelligence, fraud prevention, brand protection, or related markets.
β’ Comprehensive medical, dental, and vision insurance.
β’ Flexible time off policy.
β’ Paid holidays.
β’ Equity options.
β’ 401(k) plan.
β’ Potential for incentive compensation.
β’ Comprehensive benefits package.
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