Director of Product Marketing

atBolster, IncRemoteUS flagUnited StatesFull-timeProduct MarketingLead$150k – $210k/year

Posted 21 hours ago

This is a fully remote position, open to applicants in United States.

πŸ“‹ Description

β€’ Take charge of positioning, messaging, and differentiation for Bolster within the competitive cybersecurity landscape.

β€’ Conduct research on customers, buyers, competitors, and industry trends to inform strategic direction.

β€’ Collaborate with Sales to develop competitive strategies, narratives, and enablement tools.

β€’ Spearhead the go-to-market strategy for new products and capabilities, overseeing the process from opportunity identification to launch and adoption.

β€’ Work alongside Product and leadership teams to convert market insights into product and growth initiatives.

β€’ Establish and expand the product marketing function.

β€’ Employ innovative thinking and creative expertise while effectively utilizing AI.


⛳️ Requirements

β€’ Minimum of 7 years in B2B product marketing, with direct experience in cybersecurity (mandatory).

β€’ Proven experience in a Series A/B or similarly fast-paced startup environment.

β€’ Strong history in positioning, competitive intelligence, sales enablement, and product launches.

β€’ Comprehensive understanding of cybersecurity buyers, markets, and competitive dynamics.

β€’ Entrepreneurial mindset; proactive, resourceful, comfortable with ambiguity, and capable of translating ideas into action.

β€’ Ability to think strategically and operate independently.

β€’ Exceptional communication and storytelling abilities.

β€’ Candidates must possess authorization to work in the United States.

β€’ Visa sponsorship and employment-based immigration assistance are not offered.

β€’ Bonus: Experience in digital risk protection, threat intelligence, fraud prevention, brand protection, or related markets.


🏝️ Benefits

β€’ Comprehensive medical, dental, and vision insurance.

β€’ Flexible time off policy.

β€’ Paid holidays.

β€’ Equity options.

β€’ 401(k) plan.

β€’ Potential for incentive compensation.

β€’ Comprehensive benefits package.

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