Director of Commercial Sales

This is a fully remote position, open to applicants in Utah.

📋 Description

• Develop and oversee Red Cat’s commercial revenue strategy across sectors such as public safety, enterprise, private security, mapping, inspection, and various non-DoD markets.

• Take ownership of commercial revenue, pipeline management, forecasting, and bookings objectives.

• Create and implement go-to-market strategies tailored for commercial applications.

• Establish and manage the reseller/channel network while retaining direct oversight of key national accounts.

• Identify and rank high-value commercial segments based on Total Addressable Market (TAM), Serviceable Available Market (SAM), competitive positioning, and product readiness.

• Drive account development, product demonstrations, evaluations, proposals, negotiations, and closing activities.

• Collaborate with Product and Engineering teams to translate customer needs into roadmap priorities and ensure readiness for commercial deployment.

• Develop scalable sales processes, pricing strategies, partner programs, and account planning.

• Uphold CRM standards, conduct pipeline reviews, forecasting, and executive reporting.

• Forge strategic partnerships with payload, software, communications, autonomy, and integration collaborators.

• Represent Red Cat at commercial UAS events, customer meetings, partner engagements, and industry forums.

• Coordinate with federal/public safety and defense teams in instances where accounts or use cases intersect.

• Recruit, mentor, and lead commercial sales and channel teams as the business expands.

⛳️ Requirements

• 8+ years of experience in UAS, robotics, aerospace, autonomy, or complex technical sales.

• Proven track record of success in sales through both direct and channel models.

• Established relationships within enterprise, public safety, infrastructure, or federal civilian sectors.

• Experience in developing new markets instead of managing existing territories.

• Strong knowledge of UAS regulations, procurement processes, channel economics, technical demonstrations, and enterprise buying cycles.

• Demonstrated ability to collaborate across functions with engineering, product, operations, marketing, and executive leadership.

• Must successfully complete a background check after receiving an offer.

• Proof of U.S. Citizenship or Permanent Residency is required for positions subject to ITAR/EAR regulations.

• Must not require sponsorship for export-restricted work authorization.

• Must be eligible for employment under Right to Work regulations.

🏝️ Benefits

• Competitive annual equity package.

• Opportunities for performance-based bonuses.