Director of Campaigns

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of the integrated campaign roadmap, focusing on audiences, offerings, and programs aligned with business objectives, pipeline opportunities, and available resources.

• Direct the campaign strategy, planning, and execution across all of Re:Build’s businesses and offerings.

• Ensure teams remain aligned on campaign priorities and their respective responsibilities.

• Simplify complex capabilities and value propositions into engaging and clear campaign messaging.

• Collaborate with marketing teams across Re:Build to create customer-centric campaigns.

• Manage content coordination, channel selection, and campaign timelines.

• Integrate GEO and AEO practices into campaign content and planning.

• Oversee campaign performance against established pipeline goals.

• Advise on where to invest, modify, or discontinue campaign activities based on performance outcomes.

• Develop repeatable processes for planning and execution that facilitate campaign scalability.

• Report directly to the Vice President of Demand Generation.

⛳️ Requirements

• Bachelor’s degree in marketing, business, communications, or a related discipline.

• Over 8 years of experience in B2B campaign marketing.

• Demonstrated success in creating and managing integrated campaigns within complex, multi-product settings.

• Proven ability to maintain a campaign roadmap and link campaign activities to measurable pipeline results.

• Skill in translating intricate value propositions into clear and appealing messaging for diverse audiences.

• Practical experience with GEO and AEO, including content development for AI-driven search and answer platforms.

• Background in working within a matrixed organization, aligning marketing teams around common campaign objectives.

• Strong skills in planning and execution.

• Calm and clear leadership style that fosters trust and focuses fast-paced teams.

• Experience in marketing within the manufacturing sector is preferred.

🏝️ Benefits

• Eligibility for annual incentive compensation.

• Long-term incentives eligibility.

• Medical insurance coverage.

• Dental insurance coverage.

• Vision insurance coverage.

• Retirement benefits.

• Paid time off.

• A comprehensive benefits package.

• Shared ownership in the company.

• Financial rewards linked to company success.

• Reasonable accommodations for qualified individuals with disabilities.